Part B: Planning & Development of an E-Commerce Website Prototype (30%) Due: Week 12 Part B contributes (up to) 30% of your final mark. It consists of a report (14%) along with an ecommerce website prototype (16%) that you would develop as an improved e-business solution for a business enterprise you have evaluated in Part A. Report: Website Planning and Development Report (14 marks total) The report will consist of at least the following: 1) Website Plan (5 marks) BIT306 E-Business Systems Report Assignment (50%) a) Clearly identify the goals of the business (0.5 marks), target market and demand (0.5 marks), and specific objectives of the website (1 mark) for an improved e-business solution (2 marks) b) Provide a reliable analysis of needs, which must include both business and stakeholder requirements for the use of the website as an improvement of their e-business solution. (2 marks) c) Identify appropriate metrics to measure objectives of the website. (1 mark) 2) Website Development (7 marks) d) Detail the system development lifecycle for the website: requires a methodology description (1 mark), followed by justification of the chosen methodology (1 mark). (2 marks) e) Provide clear reasons for choices made for the following aspects, and report limitations inherent in these choices (0.5 marks each = 5 marks): i) development tools and PHP/scripting language(s). ii) payment systems. iii) database. iv) security and privacy management. v) ethical and legal implications. vi) customer service and communications. vii) website style and aesthetic design. viii) website structure. ix) inclusions (e.g. media, links, community, documentation). x) compatibility and scalability. (5 marks) 3) Report Presentation (2 marks) f) The report will address the following qualitative features/concerns (0.5 marks each): i) a title page and table of contents, and lists of tables/figures, as required. ii) appropriate use of headings, tables/graphs/images, appendices and references. iii) correct spelling and grammar throughout report. iv) logical structure to the report – complete, consistent and comprehensible. (2 marks) Website: E-Commerce Website Prototype (16 marks total) 1) Prototype Functionality (13 marks) The e-commerce website prototype will contain at least the following functionality: a) All information about the company a reasonable person might require before undertaking an e-commerce transaction. (1 mark) BIT306 E-Business Systems Report Assignment (50%) b) Requirements for customers to provide personal or sensitive information are appropriate and there is appropriate reassurance about the security (1 mark) and privacy (1 mark) of that information. (2 marks) c) All product information (0.5 marks) and information on ethical and legal implications (1 mark) that a reasonable person might require before undertaking a transaction. (1.5 marks) d) Shopping cart design is appropriate to meet business information and customer usage needs (1 mark). (1 mark) e) All the customisation of the product, service and/or price that a reasonable customer might expect (1 mark). (1 mark) f) All the payment and delivery options that would be generally appropriate, convenient and reassuring to the reasonable customer (1 mark). (1 mark) g) A clear indication of a commitment to after-sales customer support and service (1 mark). (1 mark) h) An appropriate and functional database to store product information (0.5 marks), customer information (1 mark) and transaction information (1 mark). (2.5 mark) i) Consistent, aesthetically pleasing design (0.5 marks) promoting the brand (0.5 marks). (1 mark) j) Error-free and quick loading pages (0.5 marks), with several easy-to-use navigation options (0.5 mark). (1 mark) 2) Website Demo (3 marks) Students are required to comprehensively give an in-class demonstration of their website to the tutor individually, and answer questions raised during the demo: a) Website features: each student must successfully demonstrate the features of the ecommerce prototype website (1 mark) and explain them in a clear manner (e.g. complete, concise, informative and interesting) (1 mark). (2 marks) b) Questions: each student must appropriately answer questions on how the website meets business or customer needs (1 mark).