Task Design a social media marketing strategy on any one of the following: 1. To launch a new soft drink product in Australian market 2. Promoting Flinders University in India or China 3. Promoting any professional service i.e. lawyers, doctors, accountant etc. in Adelaide market. Overview Please note that it is a strategic plan. So, you should broadly follow the structure of a social media marketing plan discussed in the lecture and textbook. Your strategy should include an assumption, where you would highlight some of the basic assumptions/background right in the beginning of the strategic document. These could include assumption/background about the new product – whether it is an extension of a well-known brand or new to the market or choice of a specific market or specific professional service or any other similar assumptions that helps in providing clarity to the reader. Follow the social media marketing plan. You can adapt as you proceed in addressing the key objective. For example, some sections such as budget might not be needed or you could make a reasonable assumption about them. Finally, situation analyses, implementation and measure section has the most weighting. So, allocate word space accordingly.