Assessing the Peer¬to¬Peer (P2P) lending industry, An economic perspective. I.finance is newly created fintech company looking to expand its operations. To aid its expansion it is seeking a suitably qualified organisation to provide an economic appraisal of the industry. In particular it is seeking information regarding: ● Evidence of segmentation ● Degree of Market competition by segment. 900 word MAX Hints: ● Be sure that you have clearly demonstrated each of these main points. ● Ensure your quote/report has a professional look. ● Consider using IBIS world reports. ● Search key terms on Google as well as Google Scholar.