Assignment title: Information
Based in the UK, Calco Communications is a mobile phone selling company. The company has plans to begin using the Internet to further achieve its business goals. Included in these goals are plans for creating a corporate Internet marketing presence, including an online catalogue. The company also wants to use the Internet to transmit sensitive information from remote sites to the corporate office. Eventually, the company wants to allow customers to use their Website for direct online purchasing. You should consider potential security risks for these activities and what security measures the company should use to minimise these risks. The goals of this increased Internet presence are as follows: Promote corporate image and presence as part of an overall marketing campaign. Provide an online product catalogue for customers and sales staff. Improve customer service. The Company decides to purchase and use a firewall product to provide network level protection. The firewall will shield their internal network from many potential Internet-related risks. As the company develops more advanced public applications (such as an e-commerce Website or extranet access), your input toward advanced security measures would be vital. The management want to know how e-commerce and e-business technologies could be used to improve the company's operations alongside sales-growth. You need to produce a report with answers of the questions illustrated below to convince Board of Directors for their new ebusiness project, presenting with an e-commerce website template of the company. Tutor Notes Key Points: You should answer ALL questions in this assignment. Use wix.com to design website template required for this assignment. Your work should be handed in by the deadline. The assignment must be your own work and original in all answers to the tasks. You are expected to apply Harvard referencing system to acknowledge any secondary sources of information used to support your work in the assignment. You will be expected to check spelling mistakes and grammar before submitting your work. The London School of Business and Management Cover sheet should be used in every submitted work. An appropriate report structure should be used with headings that include: Table of Contents, Introduction, Discussion/Evaluation, Conclusions, References and Appendices (if necessary). There should be clarity of expression in your work. Your work should demonstrate, for example, relevant factual content and understanding of the subject, critical analysis, evaluation, justifications, key arguments, correct use of appropriate models or framework. Failure to submit assignment (Non-submission) will result in FAIL as final grade. Submission Regulations 1. "Assignment Front Cover Sheet" must accompany every submitted work [Cover sheet is available from our Virtual Learning Environment - Moodle]. 2. Assignments must be submitted on or before the due date, via Turnitin. Please refer to Moodle for detailed assignment submission instructions. April 2015 U. Farooq Assignment Tasks Task 1: a) Discuss the environment in which e-business is conducted and describe various ebusiness transaction types. (AC1.1) Guidance: In this question, you are expected to describe the environment in which 'Calco Communications' should conduct its e-business and give examples of at least two business transaction types that you are familiar with. b) Explain the benefits and barriers to a business considering its online presence. (AC1.2) Guidance: You have been asked to explain the benefits and barriers faced by 'Calco Communications'. Your answer will be more effective if you can outline and discuss the possible benefits and challenges likely to be faced by the company. c) Assess the security and legislative issues facing the online business of 'Calco Communications'. (AC1.3) Guidance: In this question, you are expected to write what can be expected during online transactions and how legislations and various security measures attempt to minimise risks. d) State different modes of communication available to an e-business and their applications. (AC1.4) Guidance: Your answer to this question should identify different ways that can be used by 'Calco Communications' to communicate with customers, staff and other stakeholders, when carrying out a business online. Your answer may include examples such as the role of shopping carts, FAQs and email etc. while making e-business and e-commerce transactions. Task 1 covers assessment criteria AC1.1, AC1.2, AC1.3 and AC1.4