Assignment title: Information
1. Title page2. Introduce your case organisation and the countries involved in your International Business3. Research methodology: Outline of how you conducted your research (Literature review; researching for the choice of product/service; country choice; COMPARATIVE ANALYSIS - PESTL analysis to determine suitability of IB; COMPETITIVE ANALYSIS - RBV analysis to understand internal competencies & capabilities; formulation of entry strategy and implementation of chosen strategy; recommendations & conclusions)4. Outline of Literature review & the particular theory/theories that explain your project5. Outline of product/service6. Your target country's PESTL analysis7. Your case organisation's internal analysis (Tangible & Intangible resources followed by VRIO analysis)8. Choice of entry strategy & justification for the same9. Implementation strategies10. SMART Recommendations11. Conclusion12. References List