Assignment title: Information
Course Name: Advanced Diploma of Management
Subject Name: Strategic Management BM117
Method: Group Project - Research and Analysis
Assessment No.: 2
Weighting: 30%
Term/Date: Term 3 / 2016
Due Date: Week 7
Competency Title/s: BSBMGT616 – Develop and Implement Strategic Plan
Trainer Name: Rajan Mehra ([email protected])
Purpose of Assessment
The purpose of this assessment is to help student to form team and effectively manage team work. .
Description of Assessment
• Your assessor will be marking you against a competency checklist, provided later in this
document, to ensure you have met the requirements of each of the relevant competencies.
Should you be deemed not yet competent by your assessor and require re-assessment, your
assessor of the process for re-assessment will inform you. If you feel the decision made by
your assessor was in fact incorrect please refer to your student handbook for information on
the assessment appeals process and the steps you are required to undertake.
• Assignment must be typed; no handwritten assignments will be accepted.
• Every member of the team must submit a copy of their team charter on Moodle at completion
Plagiarism Statement
An intentional or unintentional Plagiarism is deemed by GCA as cheating and is completely
unacceptable under any circumstances. It is required that all assignments be referenced using the
Harvard System or other approved method advised by your lecturer.
Any plagiarism will result in a ZERO mark for that assignment. This includes the submission of
assignments that are not the student's own work or does not acknowledge the work of others.
By submitting this assessment in Moodle, you understand and agree to the plagiarism policy of
GCA.
Total Marks: 50 Worth: 30%
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Assignment Rules
• The assessment must be formatted in the students own words. Where the internet is used for
research, a reference list must be listed as an appendix at the end of the assignment. The
Harvard referencing system must be applied.
http://en.wikipedia.org/wiki/Wikipedia:Harvard_referencing
• Collusion or copying from other students is not permitted.
• Failure to adhere to these rules will result in penalties being applied in the final determination
of your assessment.
• In order to determine if you are addressing this assignment adequately in terms of
competency/comprehension (prior to due date) a draft copy of your assessment could be
discussed during class time in consultation with your Trainer/Assessor. For this feedback/
support from your Trainer/Assessor, you will need to bring to class your "draft copy" with
any evidence of the research you have conducted to produce the assessment.
• If, as a student you feel you have special needs that require your Trainer/Assessor to apply a
reasonable adjustment – please discuss this with your Trainer/Assessor at the beginning of
the subject studies.
• Your Assignment must:
a. Be of a professional standard (spelling, grammar, punctuation)
b. Size 12, Arial Font
c. 1.5 Spacing
d. All pages must have a Footer with the following details:
o Date
o Page numbers
e. Title page
f. Index page (if over 10 pages)
g. Body of work
h. Referencing
i. Page breaks at the end of each page
j. Use Show/Hide and Print Preview to ensure that your layout is correct (i.e. margins and spaces)
Formation of Group:
• Students are required to form their own group of students not less than 2 and not more than 2
students in one group.
• Once the group has been formed by the students, they need to declare their group members
name and student ID number to their trainer and are not allowed to include, exclude or swap
any group member with other group.
• Without prior declaration of a group and maintaining a logbook group work will not be
accepted.
• For groups to be effective, members need to work together to complete a task. Members of a
group may have to relate and communicate in a number of ways: face-to-face as a whole
group, through phone links, via email or other electronic communication, or a combination of
these.
Assessment Description
Your group has the task of analysing the strategic and environmental context of the case, and the challenges
faced. This will include an external and internal environmental analysis (using the appropriate
frameworks). The organisation's strategy in response to its situation must be identified and outlined.
The assessment task challenges your group to review the execution of the company's strategy, and through
analysis (which involves a strategy critique) proceed to develop a critical discussion of the company's
position and direction.
The report needs to demonstrate a careful consideration of concepts and theory covered in the first parts of
this course. Ensure you make use of content provided in the advanced information literacy workshop (see
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Course Learning Resources). Use the library's resources to gather the required information to complete
the task, including online academic journal databases.
Successful groups start by reading and working together to interpret the content of the case stimulus as
early as possible
Students can choose any one organisation from the following list or on your own company or future
business. There is no set case study stimulus for this task, but you should focus on the practice of the
company in the recent two years.
1. Qantas Airways Ltd
2. David Jones
3. Woolworths
4. Virgin Australia
5. Coles Myer group
6. Westfield
Part 1. Confirm organisational vision and mission
This activity requires you to take responsibility with an organisation for developing and implementing
strategic plans. You should firstly find out what the organisation's vision and mission are and check their
relevance and with key stakeholders.
You will need to access the organisation's plans including mission statement, vision and values, current
strategic and operational planning documents and any other information that will be useful during the
planning process.
If this is to be conducted in a simulated situation your trainer will provide you with relevant information.
Tasks:
a) Gather information about the organisation's mission and vision.
b) Convene a meeting with your team and all relevant stakeholders. During this meeting you
should discuss the current vision, mission and values and identify the need for any changes to
values to allow them to meet the vision and mission. Refine the vision or mission if required.
c) Identify and recruit a team of stakeholders to assist with the strategic planning process.
Part 2. Analyse the internal and external environment
This activity requires you to investigate the internal and external factors impacting on the future strategic
directions of the organisation.
Tasks:
a) Gather together information required to analyse the internal and external environment of your
organisation so that you can be ready for strategic planning. Make sure you gather
information that will allow you to consider political, economic, social, and technological
developments in a global context.
b) Together with your planning team, conduct a SWOT analysis of your organisation and their
competitors and allies.
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c) Gather information about co-operative ventures. Check that risk and cost benefit analyses have
been done and determine whether or not these ventures are consistent with your organisation's
vision, mission and values.
d) Find out whether or not these co-operative ventures provide for due diligence.
Assessment 2 - Marking Guide
The assessor completes this table during the marking of the student's report to record score and feedback.
Marking Summary
Course Name: Advance Diploma of Management
Code: BSB60407
Subject: BM117 – Strategic Management
Evidence Technique: Group Assignment – Research and Analysis
Assessment No.: 2
Weighting: 30%
Trainer Name: Rajan Mehra
([email protected])
Competency Titles:
BSBMGT616 – Develop and
Implement a strategic plan.
Group Name or Number
Student Name: Student No: Final
Mark:
Competent:
Not Yet
Competent:
Item: Allocated
Marks
Achieved
Marks
Confirm organisational vision and mission:
Development of argument and applied critical thought in
vision and mission development based on the company
ethics (values)
10
Analyse the internal and external environment:
Research and analysis of company information 5
Considerations of constraints impacting co-operative venture
strategy (Risk analysis) 5
Used a SWOT and PEST analysis matrix 5
Written communication and referencing standards 5
Total Marks: 30
Feedback and Trainer's
Comment:
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Strategic Management Assessment 2 T3.16 Page 5 of 5
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