PURPOSE The Purpose of the assignment is to encourage the student to think as the Management Information System (MIS) manager, evaluate the technology adoption by other businesses and develop Information System (IS) planning for a new business. REQUIREMENT / ASSIGNMENT QUESTION Snazzy2U is a boutique that plan to develop a mobile-boutique system. As a newly appointed MIS Manager, you are required to research several other companies with similar operation such as Zalora, Forever 21 and eShakti. In order to perform the comparison, you are required to download their mobile apps from the Play Store and use them so you can experience the transaction from sales order to delivery/logistic. This is to ensure you and the development team understand the nature of the competitors' businesses. a) Discuss the IS strategies for Snazzy2U by using the Value Chain and Competitive Force models to appreciate the Information System functions required to operate its business activities effectively. b) Develop a comparison table* on the functions and reporting features of three competitors as a benchmark for Snazzy2U in its new Information System adoption. Compose an Information System Plan** taken into consideration the Strategic Management and current technology infrastructure needs of Snazzy2U. NOTE: *Based on the comparison of competitors applications' features **Refer to Steps of IS planning in OUM MIS Module This assignment will be marked based on your ability to: 1) Communicate understanding of ideas and concepts in the chapter 2) made connections between course content and own practice; and 3) provide a critical analysis. The following rubric will be used to assess your performance