Assignment title: Management
Case Study: Loud & Clear (LC) PA Systems
Loud & Clear (LC) is a worker cooperative group, which has been operating in
Manchester for ten years. It began when two music students graduated from college
and got together with a few more friends to start the group. They provide Public Address
systems, mixing consoles, amplifiers, microphones and other equipment for inside and
outside events. There are now ten members of the LC group, which is made up of
sound engineers and musicians. The group provides a reliable service for events in the
UK, they guarantee that the PA systems will be set-up, sound checked and controlled
by a qualified sound engineer for the duration of the event. This is a specialised area of
technical workand as the majority of staff are performers themselves, they take great
pride in providing this professional service.
The original idea for this enterprise came from Elsie Black who now manages the LC
office. They have a couple of desktop computers and utilise a business website, a
rather basic database of client information, business email, a number of electronic
documents, a couple of spreadsheets, and a shared online calendar which displays all
the event bookings. Apart from that, each technician has a mobile phone which
receives; phone messages, text messages, emails and alerts from the office. Elsie and
her assistant take responsibility for everything that falls under the remit of the office,
which includes; all event bookings and associated documentation, marketing of
For some time, the group have discussed opportunities to develop the business, and
they are all committed to taking on new challenges. They feel they are well placed to
take on the new opportunities that have been brought about by the growing number of
events taking place in the North West and around the UK. Telephone enquires about
the services they provide have doubled in the past year and bookings are increasing
fast. Therefore, the LC group believe it is time to update the office systems to cope with
the growing demands of their business. They have discussed the possibility of
Customer Relationship Management software and Enterprise Resource Planning
software. However, they need professional help before they can make a final decision.
They are also interested in the possibility of utilising Open Source software, but require
information on the advantages and disadvantages.
Growing the business will mean significant changes for LC and there are some
concerns that using business information technology for communications might change
the close working relationships which exist between the sound engineers and the office
staff. While everyone accepts that some changes are necessary, there is some
apprehension about the impact on roles. As LC is a worker cooperative, everyone has
an equal vote on how these changes will be made. Therefore, they require a report that
can be read and understood by all members of the group (technical and non-technical
group members).
Your Task
You are a consultant who has been employed to advise LC on the effective
implementation of these strategic changes. You are required to produce the following:
Part A: Analysis - Business Process Models and Strategy Analysis
In this section you should develop
1. A series of Business Process Models, which capture the existing and proposed
business processes. The models should follow the BPMN notation (see Introduction to
BPMN in Unit 4's Resources). It is recommended that you use Microsoft Visio to create
the models although you may if you prefer use Word, PowerPoint or appropriate
alternatives.
2. Strategic analysis for LC. You should use a recognised analysis technique such as
SWOT, PESTLE etc
Part B: Open Source Software Comparison Table
In this section you should conduct research into a suitable software solution for LC You
should decide on the set of characteristics which you will use to evaluate the software
and your research should consider 4-5 alternatives in detail. This section should be
presented as a table.
Part C: Report
In this section you should write a report which provides an overview of the current
situation together with a roadmap outlining how the proposed changes to the business
can be achieved to the benefit of the business. This should draw on your analysis in
Part A, include your recommendation for software, and provide recommendations for
ensuring that the strategy is effectively implemented, including consideration of the
challenges ahead.
You should use appropriate theories, frameworks, models, that have been covered in
the module, to inform and justify your recommendations.
This section should follow a standard report structure:
Title Page - Contents - Introduction - Main Section - Conclusions and
Recommendations - References.
Part D: Reflection on your contribution to the online discussion
In this section you should submit a 250 word reflective summary, accompanied by your
own self-assessment of your contribution to the online elements throughout the module,
using the table labelled Reflection Self AssessmentProforma in Appendix A to justify
your assessment (copy and paste it into your assignment document). The reflective
report should include your detailed reflection, supported with evidence from the online
discussion.
You should use appropriate theories, frameworks, models, that we have covered in
the module, to inform and justify your recommendations.
Using the Forum to Help With Your Assignment
It is recommended that you use the RKC Forum threads to:
- Share papers and articles that you have found on relevant topics, focusing on peer-
reviewed sources (remember to include links / reference / pdfs)
- Discuss the changes to the ways of working for LC - i.e. discuss what processes will
change, and explore how these might work in practice. You might also consider the
changing information needs of the business
- Discuss and share examples of Open Source software that could be of use for LC