The Task: There are five alternative marketing management philosophies (also called marketing philosophies) under which any organisation can conduct its marketing activities, and these are; production concept, product concept, selling concept, marketing concept, and societal marketing concept.You have been asked to prepare a short commentary (500 – 700 words or equivalent 5 - 10 minute presentation) for a business audience explaining these marketing management philosophies in such a way that business owners, who may have never had any formal marketing education, could understand the five concepts and be able to decide which one(s) to adopt as the fundamental building block of marketing activity and strategy.Your commentary can take any form that would be acceptable to this audience (for example, a blog, an article, newsletter item, a wikki, a short video presentation or slide share presentation). In your submission you are to conclude your discussion with at least one example of how a business could now incorporate or use this information to help them develop a marketing plan.Submission