Assignment title: Information


Choose one of two assignment c or d. Assessment c: Stage Gate – product development process Task: New product development Robert Cooper conceived the model of Stage Gate which is now practically the industry standard. This assignment will be appropriate for those interested in product and technology development. Resources · Innovation Management: review the chapters on product development that you feel are useful. · The Stage-Gates Idea-to-Launch Process—Update, What’s New, and NexGen Systems. Robert G. Cooper · You can also review Robert Cooper’s book, Winning at New Products: Creating Value Through Innovation. There is much written on Stage Gate on the web. Your Challenge for this assignment: Consulting Recommendations for a CEO: Managing the Innovation Process Summarize how you could use a Stage Gate approach as a model for new product or service development as if you are making recommendations to a company that you are consulting to or to the Executive Team within your own organisation. 1. Assume the organisation needs to luanch a range of new projects over the next few years. 2. How can you model the Stagegate approach to create a strategy for your organisation? 3. What are some of the key factors that must be well managed? (You can include an extra page for a chart or flow chart if you feel it would be useful). Scope: This assignment will assess your understanding and application of the course topic. The intent of this paper is not to summarize the content but to show your understanding, use or insight to apply the academic and management research. Length and Presentation: 800 words, spaced 1.5 lines to clarity Criteria by which your assessment will be marked: · Delivered on time. · Clarity of the writing. · Understanding of the topic. · Insight that is demonstrated in using the content to shape ideas, strategies or tactics. Learning objectives with this assessment (refer to section 2.1): 1, 4, 5 Assessment d: Design Thinking Weighting: 15% Submission Details: Online through MyUni using above Turnitin link Task: Building your toolkit for Design Thinking: There are many ways to solve the challenges we face. Design thinking is a problem solving approach that focuses on people. Resources · The Design Thinking document from Stanford University Design School. “d.school bootcamp bootleg. · Business design thinking – www.BetterByDesign.org.nz Your challenge for this assignment: Innovations often start with solutions to difficult challenges. As a human-centered designer you need to understand the people for whom you are designing. As an advisor to the university, you are asked to solve a difficult problem using design thinking. The problem – some university students feel unsafe being on campus for various reasons. How can the university use Design Thinking to look for solutions to solve this problem? This assignment has three elements 1. Summarize the steps in the design thinking process that you feel are relevant to solving this problem. 2. Use the document to suggest a ‘method’ or tool, process or approach at each step as appropriate. 3. Suggest who would want to involve or engage of solving this problem? This assignment is a plan for design thinking ‘idea factory’ you could faciliatate with a group of people. You do not have to solve the problem. This is about the process you would use to explore and solve the problem. Scope: This assignment will assess your understanding and application of the course topic. The intent of this paper is not to summarize the content but to show your understanding, use or insight to apply the academic and management research. Length and Presentation: 800 words, spaced 1.5 lines to clarity Criteria by which your assessment will be marked: · Delivered on time. · Clarity of the writing. · Understanding of the topic. · Insight that is demonstrated in using the content to shape ideas, strategies or tactics.