Decide on the business/non-profit group/government organisation that you will study.2. Find literature that explains the reasons why this type of organisation is needed.3. Choose an appropriate target market and justify your choice. Using statistics to back up your choice is highly recommended.4. What is the behaviour you are trying to create?5. What are the benefits of this behaviour?6. Develop an attention-grabbing message for one media that you will use.7. How will you evaluate the effectiveness of your message?The setting out for the assessment should follow the marking criteria.