Our Research title: The relationship between marking mix(s), business environment impact and business performance in soft drink industry. We hope can be use CoCo Cola this company with the research understand the stages and processes involved in conducting independent research.  Demonstrate an ability to negotiate and set critical deadlines and work to them  Develop a sophisticated research proposal and design and implement it  Produce a comprehensive report indicating the relevant theoretical basis for the research, the justification for the research strategy pursued, the findings or results and the implications of these for the future. Limitations in the research will also be acknowledged.  Effectively communicate advanced concepts and the implications of the research through presentations and written work. Learning Outcomes: 1) Conducting independent research through developing a sophisticated research proposal, research design and its implementation. 2) Produce a comprehensive report indicating the relevant theoretical basis for the research, the justification for the research strategy pursued. 3) Appreciate the benefits of experiential learning by displaying good work habits, time management and self discipline. 4) Produce a comprehensive research report and effectively communicate advanced concepts and the implications of the research through additional presentations. SUBJECT ADMINISTRATION