 Write a Report on HSBC  Length: 3000 words for Report • This assignment is in report form with the following headings: - Executive summary - Clear and concise target market, segments and positioning (includes positioning mapping) followed by the company - Comments on both Micro and Macro environmental forces affecting the company - Brief analysis of consumer perceptions and behavior about the brand/company - Detailed description of how the market is (or may be) segmented and a statement of the segment(s) that the organization is targeting - Marketing Mix (brief discussion) - Your comments or any recommendations - References Harvard style - Research academic articles on the topic