TOPIC: is events management important for businesses? Please note it an argumentative essay and not descriptive. IT SHOULD INCLUDE: 1. INTRODUCTION-- With background information, more specific information, Thesis statement 2. MAIN BODY: Counter Argument, Rebuttal, Argument should be made for and against in each paragraph.same for all 3 parts with evidences 3. CONCLUSION and RECOMMENDATION then refrences NO PRESENTATION REQUIRED.1. Argument essay structure 2. Cohesion and coherence 3. Integration of secondary sources incl. paraphrasing and summarising techniques, in-text referencing skills and bibliographic accuracy 4. Grammatical range and accuracy 5. lexical range and accuracy Presentation: 1. Content: detailed and analytical 2. Language: demonstrating organisational patterns and cohesive devices 3. Communicative effectiveness: use of visual aids, effective body language and voice quality