HI6006 Competitive Strategy Tri 3 2016 Guidelines for Group Assignment 2 Marks 30 Written document: A short report Marks: 20 Report Due: Week 12 (ONLY soft copy on BB, One submission per group with group members names n Id nos on the cover page) Words limit: 2000 Presentations: 10 marks Week 10, 11 & 12 as per the Allocated time 10 marks Total Marks: 30 • Students need to research and identify 2 companies from the ANY 2 following industries (total 4 companies) to apply “AAA” framework: - Computer industry (hardware or software) - Tourism/Hospitality - Pharmaceutical Industry - Food / Beverage - Retail - Steel industry - Dairy Products/Agriculture - Car Industry - Airline Industry - Manufacturing of heavy equipment - Medical Services/Hospitals - Aged care/Child Care NOTE: DO NOT CHOOSE FAST FOOD OR COKE/PEPSI And NO Hard copies are required • Each group needs to bring 6 to 8 journal articles on the company/industry and explain how this company has been pursuing some or all the elements of this “AAA” framework. • Has this company been successful or not successful in pursuing their business by using this framework? • In conclusion – Your comments ! • Assessment criteria have been given in the subject outline. • References Harvard style