Assignment title: Information


Design two circulars/flyers focused on the gene, disease or organism you have selected. a)The first flyer is to be designed as an announcement and educational tool for your new molecular assay. These should be focused on the needs of the clinical staff (read physician). Algorithms showing appropriate clinical utility would be helpful as well as discussion of the clinical relevance of the test. Convince the clinical world they should order your molecular test over previous testing modalities or demonstrate how it adds that supportive piece to clinical picture. One 8.5" x 11" sheet of paper used any way you want, it can be a memo, a tri-fold brochure, printed on one side or both. This is to be used as a reference educational tool. (b)The second flyer is for the individual who is being tested. This is to inform them of what you are testing, why your testing it and what the interpretation means. Remember, these are lay people you are educating and many fear and distrust science. This is only a 4" x 6" index card size. As you can imagine there is no right or wrong answer here, these flyers will be judged on completeness and consistency with the original premise.