ssignment Title: Assignment 2- Trading Internationally Assignment Tasks: The assignment must be presented as an academic report. You must complete all of the tasks listed below: Write an academic report which outlines: 1. Identify one country (outside of the EU) which Simply Ice Cream could trade with. You must include justification and evidence to support your chosen country. Identify two external environment factors, currently occurring, in 2017, which are specifically creating an opportunity for Simply Ice Cream to trade with your chosen country. These must be specific and not generic factors. You must include justification and evidence/referencing to support your chosen country. 2. The market entry strategy the organisation will need to employ to trade internationally, in your chosen country. You must include justification and evidence/referencing to support your choice of stratergy. 3. Conduct a force-field analysis, relating to your chosen country, identifying 3 drivers and 3 resisters of change. You must include evidence to support your choice. 4. A process map of the new production, distrubution and sales process to be undertaken to trade, in your chosen country. 5. Identify the current organisational culture of the business (using an appropriate model/theory). Using Hofstede’s cultural (2009) dimensions theory, identify one cultural difference between your chosen country’s national culture and the UK national culture. Identify one area of the current organisational culture which will need to change as a result of the identified national cultural difference. You must justify and evidence why the change is required. 6. Identify and justify one people management task, you will introduce to improve productivity and ensure business success of Simply Ice Cream. You must justify your choice of task and relate to relevant theory. You must include justification and evidence to support your decisions, throughout the report. Within your report, you must ensure you make coherent arguments, with supporting referencing. - I have also attached an example of my friend's work - please follow the same structure End of Assignment Brief .