Assignment title: Information
Work on the development team of a Singapore-based company "Ex-Air" that among other industrial products, manufactures air nozzles for cooling, drying, cleaning, and blow-off purposes. It has recently developed a range of high efficiency, high power, low noise, compressed air nozzles, that uses a highly innovative design and manufacturing process. Sensing market opportunities in Australasia, the company has sent you to Australia to be their 'Application Engineer' to market and demonstrate their highly specialised range of Ace Air Nozzles. During a recent industry visit, you discover that a rival Australian company called 'Compressed Air Australia' has also responded to market demand and is selling what appears to be a similar range of nozzles, but using a different design concept. Disturbed by this unexpected discovery, you immediately informed your manager, who asks you, as a matter of priority, to write a report to inform him, based on your research and analysis, what the company needs to do to best protect its Intellectual Property in Australia, and if possible, in the wider Asia-Pacific region