Assessment Details Qualification Code/Title Assessment Type Assessment -02-Project Time allowed Due Date Location AHIC Term / Year Unit of Competency National Code/Title BSBMKG413 Promote products and services Student Details Student Name Student ID Student Declaration: I declare that the work submitted is my own, and has not been copied or plagiarised from any person or source. Signature: ____________________________ Date: _____/______/__________ Assessor Details Assessor’s Name RESULTS (Please Circle) SATISFACTORY NOT SATISFACTORY Feedback to student: ............................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................ Student Declaration: I declare that I have been assessed in this unit, and I have been advised of my result. I am also aware of my appeal rights. Signature: _______________________________ Date: ______/_______/___________ Assessor Declaration: I declare that I have conducted a fair, valid, reliable and flexible assessment with this student, and I have provided appropriate feedback. Signature: ________________________________________ Date: ______/_______/___________ Instructions to the Candidates  This assessment is to be completed according to the instructions given below in this document.  Should you not answer the tasks correctly, you will be given feedback on the results and gaps in knowledge. You will be entitled to one (1) resubmit in showing your competence with this unit.  If you are not sure about any aspect of this assessment, please ask for clarification from your assessor.  Please refer to the College re-submission and re-sit policy for more information.  If you have questions and other concerns that may affect your performance in the Assessment, please inform the assessor immediately.  Please read the Assessment Carefully then complete all tasks.  To be deemed competent for this unit you must achieve a satisfactory result with tasks of this Project along with a satisfactory result for the other two assessments.  This is an Open book assessment which you will do in your own time but complete in the time designated by your assessor. Remember, that it must be your own work and if you use other sources then you must reference these appropriately  This is Individual Assessments. Once you have completed the assessment, please provide the Hard copy of the Assessments to your Trainer/ Assessor.  Plagiarism is copying someone else’s work and submitting it as your own. Any Plagiarism will result in a mark of Zero.. Assessment-2 Promotional campaign Assessment description All businesses need to promote their product or services. Promotions can take many forms, depending on the industry, the target market, and the product or service that you have chosen. Your task is to implement the marketing plan that you developed in Assessment Task 1. This will involve developing promotional material and conducting promotional activities for the product or service that you have chosen. Promotional materials can include: ● brochures ● displays ● internet (email, websites, blogs, Facebook, Twitter) ● SMS ● a combination of the above. Promotional activities can include: ● SMS campaigns ● email campaigns ● web-based promotions ● functions, events and face-to-face promotions. Procedure/Instructions 1. Review the marketing plan developed in Assessment Task 1, and finalise before implementing the campaign. 2. Develop your promotional materials. 3. Conduct the campaign. Assessor will provide further instructions in class room on completing assessment tasks which will clearly outline all requirements in more detail and simplistic way according to your understanding level. You may also request your trainer for additional information and may seek help with summarising of all instructions. Note: Ensure that your assessor is included as part of your target market so that they can assess progress. For example, you will need to include your assessor in emails or SMS messages. Alternatively, if you are conducting a meet-and-greet display, you need to ensure that your assessor is available on the day of the promotion. Submission specifications You must: ● develop promotional material ● conduct a promotional activity ● include your assessor in promotional communication.