Page 1 of 3 School of Computing and Engineering Title Assignment Module Developing a Digital Identity (Level 4) (Full time) Module Code CP40057E Module Leader: Dr Elahe Kani-Zabihi

Set by: Dr Elahe Kani-Zabihi Moderated by: Dr Wei Jie Assignment Assignment 2 – Digital Presence: Design and Development Method of

submission On line submission via Black Board And SOC server Structure of

assignment There is one assignment for this module. The learning outcomes of the module are assessed by a successful completion of all weekly seminar exercises. Assessment Type Weighting Week due 1 Website 75% 24/04/16

Demo 25/04/16 Timing of feedback: within 15 working days Documentary evidence will be required. Submissions up to one week late with no extension will be marked with a maximum mark of 40%. Learning outcomes

1 Be able to create a digital online artefact such as a website, blog or social software identity. 2 Be able to choose and use a variety of skills appropriate to the design of an online artefact.

4 Be better able to use your professional work and/or personal environment as a context for learning. Page 2 of 3

Assessment 1 Title Digital Presence Design and Development Task details For this assignment you are expected to develop the School of Computing and Engineering website: http://www.uwl.ac.uk/academic-schools/computing You can use the same content and information but using your own design and innovative idea. Your website must include the following pages:

 School of Computing and Engineering home page;  About the School  Courses

 Our staff  Contact us  Events  School news

Your site should be designed such that:  Its layout and functional capabilities are, to all intents and purposes, Browser independent – i.e. it works and looks the same on any standard browser and platform;

 Responsive – i.e. the site is functional on mobile devices (smart phones and tablets)  Your website must be uploaded to the School's server (soc.uwl.ac.uk). Submissions for course work up to one week late with no extension will be marked with a Pass grade only. Full details of the University Assessment Regulations can be found at:

http://www.uwl.ac.uk/students/current_students/Student_handbook.jsp Criteria Issues Mark Relevant

knowledge of key concepts (40 marks)

Correct use of comments in the code; Code is well structured; Code designed for; Search Engine Optimisation; Correct use of semantic elements; Correct CSS selectors used for formatting web pages; Navigation menus available in all pages; Javascript and JQuery used for additional features

Functionality; Usability; Accessibility

and Design (40 marks) All pages are well structured (e.g. header, footer, main content and aside) Information presented 'Above the fold' Information can be accessed quickly and easily Adhere to 'header conventions'

Adhere to 'Navigation conventions' The website is Responsive An effective homepage designed An effective use of space in all pages Adhere to 4 principles of Graphics Design and typographical guidelines

Innovative Design (20 marks) Additional features implemented to support students with learning and awareness.

These features are embedded in the design and is part of the website. Page 3 of 3 Assessment Grading: 80-100%

To obtain a mark in this band your work must meet ALL criteria in previous pass-level bands and ALL criteria below: Your website is of a suitable professional or near-professional quality, such that it could be placed in the public domain. All elements of design (content, layout, scripting) are of an exceptional standard.

60-80% To obtain a mark in this band your work must meet ALL criteria in previous pass-level bands and ALL criteria below: There is evidence an appropriate design process. There is evidence that you understand the requirements of Search Engine Optimisation and have made

some effort to achieve it. There is evidence of a substantial level of CSS style editing or creation in order to achieve your desired layout. Your website contains a variety of media content appropriately presented – photos, video, sound, multimedia and animations etc. There are no errors of spelling and or grammar in any of your online copy – page content. Your website is responsive to mobile devices ensuring usability across different smart phones and tablets. 50-59%

To obtain a mark in this band your work must meet ALL criteria in previous pass-level bands and ALL criteria below: Your website is functionally and visually consistent across a range of common browsers and hardware platforms (e.g. Mac and PC) Your website is visually appropriate with being generally consistent with contemporary thinking regarding web design

There is evidence in your website that you have edited CSS styles to suit your design needs Your website contains external links and feeds from appropriate sources. Your website is functionally enhanced by the inclusion of one or more plug-ins and/or widgets

There are no errors of spelling and only one or two non-obvious errors of grammar in any of your online copy – page content 40-49%

To obtain a mark in this band your work must meet ALL the criteria below: You have published a website in accordance with the assessment brief and it is available for viewing via a web browser and a standard university internet connection. Your website is functionally and visually consistent across a range of common browsers and hardware platforms (e.g. Mac and PC), with only one or two minor differences

Your website contains a basic web pages. Your website meets accepted standards and requirements for web accessibility. There are only a few minor errors of spelling and obvious errors of grammar in any of your online copy

– page content. Your website and its content does not violate any copyright restrictions in its use of externally sourced materials. There is evidence in your website that you have applied custom HTML, CSS, and JavaScript/ JQuery.

20-39% To obtain a mark in this band your work must meet AT LEAST FIVE of the criteria in the pass band above 00-19% To obtain a mark in this band your work will fail to meet TWO OR MORE of the criteria in the pass band above