www.anglia.ac.uk Strategic Management in Action Department: Leadership and Management Module Code: MOD001067 Level: 6 Academic Year: 2016/17 Semester/Trimester: 2 Module Guide Page 1 Contents 1. Key information, Introduction to the Module and Learning Outcomes ........................................................ 2 1.1 Key Information ................................................................................................................................... 2 1.2 Introduction to the Module ................................................................................................................. 2 1.3 Learning Outcomes .............................................................................................................................. 3 2. Employability Skills in this Module ................................................................................................................. 3 3. Outline Delivery and Reading Lists @ Anglia ................................................................................................. 4 3.1 Outline Delivery ................................................................................................................................... 4 3.2 Reading List and Learning Resources .................................................................................................. 7 4. Assessment on this Module ........................................................................................................................... 7 Feedback ........................................................................................................................................................ 7 How to View Your Feedback in Turnitin Grademark (Remove for partners that do not use grademark) .......................................................................................................................... Error! Bookmark not defined. 4.1 Assessment Information and Marking Criteria ................................................................................... 8 4.1.1 Element 010 – End-Term Coursework Assessments SEM 1, SEM 2, and TR1 3. 3000 WORDS (100%) 8 4.1.2 Marking Criteria for Element 010 – End-Term Coursework 3000 WORDS (100%) ................... 10 4.2 Re-assessment Information ............................................................................................................... 11 4.2.1 Re-assessment for Element 010 – End-Term Coursework 3000 WORDS (100%) ..................... 11 5. Report on Last Delivery of Module .............................................................................................................. 12 6. Links to Other Key Information .................................................................................................................... 13 Module Guide Page 2 1. Key information, Introduction to the Module and Learning Outcomes 1.1 Key Information Module title: Strategic Management in Action Module Leader: David Flude Campus / Building / Room: Chelmsford / Lord Ashcroft Building / 3rd floor Extension: 6859 Email: [email protected] Module Tutors: TBA External Examiners DAP: Leadership and Management Every module has a Module Definition Form (MDF) which is the officially validated record of the module. You can access the MDF for this module in three ways via:  the Virtual Learning Environment (VLE)  the My.Anglia Module Catalogue at www.anglia.ac.uk/modulecatalogue  Anglia Ruskin’s module search engine facility at www.anglia.ac.uk/modules All modules delivered by Anglia Ruskin University at its main campuses in the UK and at Associate Colleges throughout the UK and overseas are governed by the Academic Regulations. You can view these at www.anglia.ac.uk/academicregs. An extract of the Academic Regulations, known as the Assessment Regulations, is available at this website too (all new students will have received a printed copy as part of their welcome pack). In the unlikely event of any discrepancy between the Academic Regulations and any other publication, including this module guide, the Academic Regulations, as the definitive document, take precedence over all other publications and will be applied in all cases. 1.2 Introduction to the Module This module involves a detailed analysis of the strategic options available to major international corporate organisations and the implementation challenges associated with those strategic options. The module will focus on two central themes. Firstly, the organisations' exploitation of competitive opportunities: here the module will review the techniques for identifying and evaluating the strategic options available to organisations, taking into account modern approaches to strategy formulation in a globalised environment. Secondly, the management of change: here the module will consider the various issues involved in the implementation of those strategic options selected, with special emphasis on resources, people and systems. One of the main focuses for the design of this module has been the further development of relevant employability and professional skills with such skills being implicit in the learning outcomes. The assessment will require students to identify the strategic options available to international organisations (nominated by the Module Leader). Students will then apply appropriate theoretical models to evaluate the feasibility, acceptability and suitability of each of the strategic options identified. This will enable students to choose and recommend which of the identified strategic option(s) should be implemented. Finally, students Module Guide Page 3 will be required to identify the implementation challenges associated with each of the chosen options and explain how these challenges might be best addressed. 1.3 Learning Outcomes This module, like all modules at Anglia Ruskin, is taught on the basis of achieving intended learning outcomes. On successful completion of the module, the student will be expected to be able to demonstrate the following: Knowledge and understanding LO 1. Demonstrate an understanding of the strategic issues and choices facing business organisations; and the resource implications of the strategic management process, bearing in mind recent developments in strategic thinking. Intellectual, practical, affective and transferable skills LO 2. Demonstrate an understanding of the implementation issues facing business organisations; and the role of leadership and innovation in the management of change. LO 3. Undertake a detailed analysis and evaluation of the strategic options available to a business organisation and then report and present those findings in an appropriate manner. The assessment is based on meeting these learning outcomes, shown explicitly in section 4, where the assessment task is linked to these learning outcomes. 2. Employability Skills in this Module It is important that we help you develop employability skills throughout your course which will assist you in securing employment and supporting you in your future career. During your course you will acquire a wide range of key skills. In this module, you will develop those identified below: Skill Skills acquired in this module Communication (oral) Communication (written) X Commercial Awareness X Cultural sensitivity Customer focus Data Handling Decision making X Enterprising X Flexibility Initiative X Interpersonal Skills Leadership/Management of others X Module Guide Page 4 Networking Organisational adaptability X Project Management Problem Solving and analytical skills X Responsibility X Team working Time Management X Other 3. Outline Delivery and Reading Lists @ Anglia 3.1 Outline Delivery The table below indicates how the module will be delivered. However, this schedule is indicative and may be subject to change. Week Lecture Seminar/Workshop Student-managed Learning 1 Introduction to the Module Evaluating Strategies (1) Suitability Case - EasySolution Read the module guide Key text: Johnson, G., Whittington, R. and Scholes, K., Angwin, D., and Regner, P. (2013). Exploring strategy. (10th edn) Harlow: FT Prentice Hall. (MyLibrary) - Chapter 11 Supplemental: Mintzberg, H., Ahlstrand, B., and Lampel, J. (2005) Strategy Bites Back (eds) PH Professional Business. (MyLibrary) 2 Evaluating Strategies Suitability (2) - Acceptability Feasibility Case – EasySolution Key text: Johnson, G., Whittington, R. and Scholes, K., Angwin, D., and Regner, P. (2013). Exploring strategy. (10th edn) Harlow: FT Prentice Hall. (MyLibrary) - Chapter 11 Supplemental: Richard, P. J., Devinney, T. M., Yip, G. S., & Johnson, G. 2009. Measuring organizational performance: Towards methodological best practice. Journal of Management, 35(3), pp. 718-804 Module Guide Page 5 3 Strategy Development Processes (1) - Intended strategy development Emergent strategy development Element 1: Case – Boardroom battles at Hewlett Packard Key text: Johnson, G., Whittington, R. and Scholes, K., Angwin, D., and Regner, P. (2013). Exploring strategy. (10th edn) Harlow: FT Prentice Hall. (MyLibrary) - Chapter 12 Supplemental: Grünig,R. and Kühn, R. (2015) Strategy Planning Process Analyses, Options Projects. (eds) Springer Berlin Hedielberg. (MyLibrary) Mintzberg, H., Ahlstrand, B., and Lampel, J. (2005) Strategy Bites Back (eds) PH Professional Business. (MyLibrary) - Chapter 3 Mintzberg, H. and Waters, J. A., 1985. Of strategies: deliberate and emergent. Strategic Management Journal, 6(3), pp. 257-272. 4 Strategy Development Processes (2) Implications & challenges for managing strategy development Element 1: Case – Boardroom battles at Hewlett Packard Element 1: Questions & Answers Key text: Johnson, G., Whittington, R. and Scholes, K., Angwin, D., and Regner, P. (2013). Exploring strategy. (10th edn) Harlow: FT Prentice Hall. (MyLibrary)- Chapter 12 Supplemental: Jones, P. (2012) Communicating Strategy (eds) Gower. (ProQuest) 5 Organising for Success (1) Structural types Element 2: Case – One Sony Key text: Johnson, G., Whittington, R. and Scholes, K., Angwin, D., and Regner, P. (2013). Exploring strategy. (10th edn) Harlow: FT Prentice Hall. (MyLibrary) - Chapter 13 Supplemental: Johnson, G., Whittington, R., and Scholes, K. (2011) Module Guide Page 6 Exploring strategy: Text and cases. (9th edn) Harlow: FT Prentice Hall. (MyLibrary) 6 Organising for Success (2) - Systems Configurations Element 2: Case – One Sony Element 2: Questions & Answers Key text: Johnson, G., Whittington, R. and Scholes, K., Angwin, D., and Regner, P. (2013). Exploring strategy. (10th edn) Harlow: FT Prentice Hall. (MyLibrary) - Chapter 13 Supplemental: Johnson, G., Whittington, R., and Scholes, K. (2011) Exploring strategy: Text and cases. (9th edn) Harlow: FT Prentice Hall. (MyLibrary) 7 Leadership & Strategic Change (1) - Diagnosing the change context - Leading strategic change Levers for managing strategic change Element 3: Case – Sergio Marchionne: Leading Change in Fiat and Chrysler Key text: Johnson, G., Whittington, R. and Scholes, K., Angwin, D., and Regner, P. (2013). Exploring strategy. (10th edn) Harlow: FT Prentice Hall. (MyLibrary) - Chapter 14 Supplemental: Chapter one, Stacey, R. (2010) Strategic Management and Organisational Dynamics. Harlow. Pearson Education. (ebook available via our university library). 8 Leadership & Strategic Change (2) Managing strategic change programmes Element 3: Case – Sergio Marchionne: Leading Change in Fiat and Chrysler Element 3: Questions & Answers Key text: Johnson, G., Whittington, R. and Scholes, K., Angwin, D., and Regner, P. (2013). Exploring strategy. (10th edn) Harlow: FT Prentice Hall. (MyLibrary) - Chapter 14 9 The Practice of Strategy (1) - The strategists Strategising Case - Ray Ozzie, software strategist Key text: Johnson, G., Whittington, R. and Scholes, K., Angwin, D., and Regner, P. (2013). Exploring strategy. (10th edn) Harlow: FT Prentice Hall. (MyLibrary) - Chapter 15 Supplemental: Mintzberg, H., Ahlstrand, B., and Lampel, J. (2005) Strategy Module Guide Page 7 Bites Back (eds) PH Professional Business. (MyLibrary) - Chapter 6 10 The Practice of Strategy (2) Strategy Methodologies Case – Ray Ozzie, software strategist Key text: Johnson, G., Whittington, R. and Scholes, K., Angwin, D., and Regner, P. (2013). Exploring strategy. (10th edn) Harlow: FT Prentice Hall. (MyLibrary) - Chapter 15 11 Module review Group work on each element Key text: Review of key readings 12 Assignment Element review Group work on each element Key text: Review of key readings 3.2 Reading List and Learning Resources The reading list and learning resources for this module are available on Reading Lists at Anglia, you can access the reading list for this module, via this link: http://readinglists.anglia.ac.uk/modules/mod001067.html 4. Assessment on this Module The assessment for this module consists of one element with the submission date below. Element Type of assessment Word or time limit % of Total Mark Submission method Final Submission Date – SEMESTER 2 and TRIMESTER 2 010 Coursework containing 3 elements 3000 words 100% In hard copy 5 PM ON: Friday 9th May 2017 Important: You are allowed to submit assignments up to five working days after the published (or extended) deadline. If you do so, the element of assessment to which the assignment contributes will be capped at 40%. You are requested to keep a copy of your work (excluding exams). Feedback You are entitled to feedback on your performance for all your assessed work. For all assessment tasks which are not examinations, this is accomplished by a member of academic staff providing your mark and associated comments which will relate to the achievement of the module’s intended learning outcomes and the assessment criteria you were given for the task when it was first issued. This feedback will be available on-line via Turnitin/Grademark® or may be sent directly to your Anglia Ruskin e-mail account. The marker of your assignment will include feedback on written assignments that includes answers to these three key questions: 1. What is your overall feedback? 2. How does your assignment compare to the marking criteria? Module Guide Page 8 3. How can you improve in the future? Examination scripts are retained by Anglia Ruskin and are not returned to students. However, you are entitled to feedback on your performance in an examination and may request a meeting with the Module Leader or Tutor to see your examination script and to discuss your performance. Anglia Ruskin is committed to providing you with feedback on all assessed work within 20 working days of the submission deadline or the date of an examination. This is extended to 30 days for feedback for a Major Project module (please note that working days excludes those days when Anglia Ruskin University is officially closed; e.g.: between Christmas and New Year). Personal tutors will offer to read feedback from several modules and help you to address any common themes that may be emerging. On occasion, you will receive feedback and marks for pieces of work that you completed in the earlier stages of the module. We provide you with this feedback as part of the learning experience and to help you prepare for other assessment tasks that you have still to complete. It is important to note that, in these cases, the marks for these pieces of work are unconfirmed. This means that, potentially, marks can change, in either direction! Marks for modules and individual pieces of work become confirmed on the Dates for the Official Publication of Results which can be checked at www.anglia.ac.uk/results. 4.1 Assessment Information and Marking Criteria 4.1.1 Element 010 – End-Term Coursework Assessments - 3000 WORDS (100%) Mark Learning Outcome 1. ELEMENT 1 (1,000 words): Strategy Development Processes – Case – Boardroom battles at Hewlett Packard? 34% 1-2 2. ELEMENT 2 (1,000 words): Organising for Success – Organising for Success – Case – One Sony? 33% 1-2 3. ELEMENT 3 (1,000 words): Leadership & Strategic Change – Case – Sergio Marchionne: Leading Change in Fiat and Chrysler 33% 2-3 TOTAL MARKS: 100% Instructions on completing each element of the end-term coursework: 1. Element 1 (34% of total marks and maximum of 1,000 words): Strategy Development Processes – Case – Boardroom battles at Hewlett Packard? Learning outcomes 1-2. • You are required to provide a 1000 word answer which identifies and critiques which is the most effective strategy development process for Hewlett Packard to adopt, given the challenges in the Boardroom. You are expected to draw upon and use the theory to support and justify your response. 2. Element 2 (33% of total marks and maximum of 1,000 words): Organising for Success – Case – One Sony? – Learning outcomes 1-2 • You are required to provide a 1000 word answer drawing upon the theory covered in the module to identify and discuss what are the main configuration hurdles that need to be overcome to create ‘One Sony’? 3. Element 3 (33% of total marks and maximum of 1,000 words): Leadership & Strategic Change – Case – Sergio Marchionne: Leading Change in Fiat and Chrysler? – Learning outcomes 2-3 Module Guide Page 9 • You are required to provide a 1000 word answer in relation to the theory covered in the modules and discuss what types of levers for change were adopted by Sergio Marchionne and justify how appropriate this was to the context of this case. The total number of words for your completed coursework should not exceed 3000 words. Hard copy assignments (Associate College partners) This assignment is submitted via hard copy at office/location at your college. Academic staff CANNOT accept work directly from you. If you decide to submit your work by post, it must arrive by midday on the due date. If you elect to post your work, you do so at your own risk and you must ensure that sufficient time is provided for your work to arrive. Posting your work the day before a deadline, albeit by first class post, is extremely risky and not advised. Module Guide Page 10 4.1.2 Marking Criteria for Element 010 – End-Term Coursework 3000 WORDS (100%) Elements 1-3  Integration of theory into practice  Analytical skills  Coherent line of thought  Complementary use of relevant sources of information  Reflection & Self assessment  Harvard System and consistent reference list  Tables and figures  Style of writing and use of language  Maximum of 3,000 words A (70-100 marks)  Outstanding knowledge and understanding of the topic  Excellent integration of theory into practice  Analytical originality and autonomy  Balanced and coherent arguments  Complementary use of relevant sources of information  Exceptional academic, problemsolving and presentation skills  Excellent and accurate written expression and referencing  Word limit B (60-69 marks)  Above average knowledge and understanding of the topic  Good integration of theory into practice  Some analytical originality and selfdirected research  Consistent and convincing arguments  Complementary use of relevant sources of information  Good academic, problem-solving and presentation skills  Structured and accurate written expression and good referencing  Word limit C (50-59 marks)  Satisfactory knowledge and understanding of the topic  Reasonable integration of theory into practice  Some but inconsistent analytical autonomy  Acceptable and fairly well structured arguments  Acceptable level of academic, problemsolving and presentation skills going beyond description at times  Structured and mainly accurate written expression and adequate referencing D (40-49 marks)  Basic knowledge and understanding of the topic  Limited integration of theory into practice  Restricted analytical ability; mainly descriptive  Arguments are sufficiently identifiable and free of obvious contradiction  Basic evidence of academic, problemsolving and presentation skills  Some difficulty with accuracy in written expression and referencing Fail (0-39 marks)  Poor knowledge and understanding of the topic  Weak integration of theory into practice  Analytical skills are not yet secure; work significantly descriptive  Weak arguments which lack clarity  Weak evidence of academic, problemsolving and presentation skills  Significant difficulty with accuracy in written expression and referencing Module Guide Page 11 4.2 Re-assessment Information If you are required to complete a re-sit assessment for this module, please ensure you are aware of the assessment (and the date if an exam or in-class test) as it will be different to the original assessment. Element Type of assessment Word or time limit % of Total Mark Submission method Final Submission Date – SEMESTER 2 and TRIMESTER 2 010 Coursework containing 3 elements 3000 words 100% In hard copy NO LATER THAN 2PM ON: 11th August 2017 4.2.1 Re-assessment for Element 010 – End-Term Coursework 3000 WORDS (100%) Mark Learning Outcome 1. ELEMENT 1 (1,000 words): Strategy Development Processes – Case – Google: who drives the strategy? 34% 1-2 2. ELEMENT 2 (1,000 words): Organising for Success – Case – Hurricane Katrina: human-made disaster? 33% 1-2 3. ELEMENT 3 (1,000 words): Leadership & Strategic Change – Case – Leadership & Strategic Change – Case – Managing change at Faslane 33% 2-3 TOTAL MARKS: 100% Instructions on completing each element of the end-term coursework: 1. Element 1 (34% of total marks and maximum of 1,000 words): Strategy Development Processes – Case – Google: who drives the strategy? – Learning outcomes 1-2 • You are required to provide a 1000 word answer which draws on contemporary strategy theory to identify and discuss the strengths and weaknesses of strategy development at Google. 2. Element 2 (33% of total marks and maximum of 1,000 words): – Hurricane Katrina: human-made disaster? – Learning outcomes 1-2 • You are required to provide a 1000 word answer drawing upon the theory covered in the module to make a convincing argument for where the responsibilities of organisational failure during the response to Hurricane Katrina could be found. 3. Element 3 (33% of total marks and maximum of 1,000 words): Leadership & Strategic Change – Case – Managing change at Faslane – Learning outcomes 2-3 • You are required to provide a 1000 word answer in relation to the theory on ‘types of strategic change’ and ‘managing strategic change programmes’, identifying what of strategic changes is being pursued at Faslane. • In addition, you need to explore what levers of change are being used and what other levers of change could be adopted and why? Module Guide Page 12 The total number of words for your completed coursework should not exceed 3000 words and it is recommended that you prepare and submit you’re (re)assignment in line with the assessment submission guidance given above. 5. Report on Last Delivery of Module MODULE REPORT FORM Module Code and Title: MOD001067 Strategic Management in Action Anglia Ruskin Department: Leadership and Management Location(s) of Delivery: Unavailable at time of writing – Partner institutions to complete Academic Year: Semester/Trimester: Enrolment Numbers (at each location): Module Leader: Other Module Tutors: Student Achievement Provide a brief overview of student achievement on the module as evidenced by the range of marks awarded. A detailed breakdown of marks will be available at the Departmental Assessment Panel. Feedback from Students Briefly summarise student responses, including any written comments Module Leader/Tutor’s Reflection on Delivery of the Module, including Response to Feedback from Students (including resources if appropriate) Developments during the current year or planned for next year (if appropriate) External Examiner’s Comments State whether the external examiner agreed the marks and/or commented on the module Module Guide Page 13 6. Links to Other Key Information Assessment Offences: As an academic community, we recognise that the principles of truth, honesty and mutual respect are central to the pursuit of knowledge. Behaviour that undermines those principles weakens the community, both individually and collectively, and diminishes our values. There is more information on these principles and the types of Assessment Offences here: http://www.anglia.ac.uk/modguide4.aspx Penalties for poor academic practice can be severe so ensure you are aware of what is expected and how to reference correctly. There is a guide to Good Academic Practice here: http://anglia.libguides.com/plagiarism Attendance Information: Attending all your classes is very important and one of the best ways to help you succeed in this module. Link to more details on the Attendance Requirements here: http://www.anglia.ac.uk/modguide1.aspx Examinations: Examinations are held in January (semester/trimester 1), May (semester/trimester 2) and in August (trimester 3). All examinations are scheduled by the Examinations Unit, the dates and locations will be posted on the following website: http://web.anglia.ac.uk/anet/students/exams/ External Examiners: An up-to-date list of external examiners is available to students and staff at http://www.anglia.ac.uk/eeinfo The external examiner for this module is in the Leadership and Management department. These are academic examiners from other institutions who independently approve and confirm the quality and standard of our modules and assessments. Feedback in TurnitinUK: Link to more details on the viewing feedback is here: https://vle.anglia.ac.uk/sites/LTA/Grademark/Content/Feedback.aspx How is My Work Marked and Flowchart of Anglia Ruskin’s Marking Process: After you have handed your work in or you have completed an examination, Anglia Ruskin undertakes a series of activities to assure that our marking processes are comparable with those employed at other universities in the UK and that your work has been marked fairly, honestly and consistently. More information about this is given here: http://www.anglia.ac.uk/modguide5.aspx Module Evaluation: During the second half of the delivery of this module, you will be asked to complete a module evaluation questionnaire to help us obtain your views on all aspects of the module, more about this process is included here: http://www.anglia.ac.uk/modguide6.aspx Reading Lists: These are now all available online: http://readinglists.anglia.ac.uk Re-assessments: Re-assessment dates will be stated on e-vision, you can check the specific date your reassessment assignment is due in on: http://e-vision.anglia.ac.uk or alternatively, if it is an examination, these are scheduled by the Examinations Unit, the dates and locations will be posted on the following website: http://web.anglia.ac.uk/anet/students/exams/ University Generic Assessment Criteria: This module is at level 6, information on the criteria that the university uses to mark your work can be found here: http://www.anglia.ac.uk/criteria