HC3141 International Strategic Management Tri 1 2017 ___________________________________________________________________________________________________
HOLMES INSTITUTE
FACULTY OF HIGHER EDUCATION
HOLMES INSTITUTE
FACULTY OF HIGHER EDUCATION
UNDERGRADUATE PROGRAM
SUBJECT OUTLINE
HC3141 INTERNATIONAL STRATEGIC MANAGEMENT
TRIMESTER 1 / 2017
Holmes Institute is committed to providing the highest quality education in a dynamic, student-centred learning environment. Holmes Institute fosters in its students rational thought, intellectual integrity and social responsibility.
www.holmes.edu.au
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FACULTY OF HIGHER EDUCATION
Holmes Institute Faculty of Higher Education offers business courses that combine discipline-based excellence with practical application. The faculty operates on campuses in Melbourne, Sydney, Brisbane and Hong Kong.
The faculty offers a Bachelor of Business, a Bachelor of Professional Accounting, a Master of Professional Accounting, a Master of Business Administration and a Graduate Diploma in Business.
Details about the members of the faculty can be found on the homepage of the Faculty of Higher Education at www.holmes.edu.au/undergraduate.
HOLMES INSTITUTE UNDERGRADUATE PROGRAMS
At Holmes Institute, the Bachelor of Business and Bachelor of Professional Accounting programs offer domestic and international students the opportunity to study a set of contemporary subjects in the field of business. These subjects prepare students for the challenges in business environments of the 21st century. These programs emphasize the global and cross-cultural dimensions of business. Teaching utilizes a combination of delivery methods and includes critical analysis and case study methods. A combination of exams, case studies and company analysis are used in assessment.
The Bachelors’ programs of Holmes Institute focus on:
Developing career related capabilities Emphasis on business numeracy and literacy Managerial proficiency The new economy Leadership Entrepreneurship Social responsibility and ethics
SUBJECT OVERVIEW & RATIONALE
Welcome to HC3141 International Strategy Management.
In this subject you can bring to bear all of the learning in your education and life experience up to now, including accounting, marketing, research and HR.
Every organisation has a strategy. Every organisation can improve their strategy. In this subject you will discover how to analyse existing strategies and how to formulate improved strategies.
We will also consider how to handle the complexity and uncertainty which characterise modern business.
Students will learn how to participate in strategy discussions, select, communicate and implement strategy in preparation for their career.
SUBJECT OBJECTIVES & LEARNING OUTCOMES
Knowledge Graduates will be able to, appraise theoretical and practical knowledge of management in an international context. Skills
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Graduates will be able to, analyse management problems using the strategy tools (eg. Porter’s 5 Forces, SWOT, Ansoff Matrix) and work with others to develop and communicate strategy. Application of Knowledge and skills
Students will demonstrate, the capacity to diagnose organizational challenges and opportunities, and the formulate of appropriate strategies.
Students will demonstrate research skills, showing initiative in consulting the academic literature and integrating fresh ideas into the discourse in preparation for life long learning. SUBJECT ADMINISTRATION
Awards Duration Core/Elective Subject weight
BBus, BPA 1 semester Core 3 credit points
Mode of delivery On campus
Prerequisites HC1031, HC2101, HC2121
Workload Students are expected to attend all classes
Delivery 2 hrs of lectures and 1 hr tutorial or equivalent
Independent study 5 hrs
CONTACT DETAILS
Subject Coordinator
Lecturer in Melbourne Campus
Dr. Anh Le [email protected]
Lecturer in Sydney Campus
Sujatha Sridharan [email protected]
Lecturer in Brisbane Campus
Prashant Singh [email protected]
Students please note: Holmes Institute provides each student with a Holmes webmail. Faculty and Administrative staff can only communicate with you using your Holmes Institute mail address. Emails from private and/or business email accounts cannot be used and may not be answered.
CONSULTATION TIMES*
Monday Tuesday Wednesday Thursday Friday
Sydney Campus (JPC)
Melbourne Campus
Brisbane Campus * Other times by arrangement
STUDENT ASSESSMENT
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ASSESSMENT TYPE DUE DATE WEIGHT LEARNING OUTCOMES
In-class test Wk 6 15% 1
Group Strategic Report (2500 words) and class presentation (15 minutes)
Wk 11 35% 1 & 2
End of study period examination Exam week 50% 1, 2 & 3
ASSESSMENT POLICY
To be eligible to pass this subject, students must complete all forms of assessment and demonstrate achievement of the learning outcomes. All assignments must be submitted electronically using a word processor, uploaded to Blackboard via SafeAssign.
Submission deadlines are strictly enforced and late submission incurs penalties of 5 (five) % of the assessment value per calendar day unless an extension and/or special consideration has been granted by the Subject Coordinator prior to the assessment deadline. Unless an extension and/or special consideration has been granted by the Subject Coordinator prior to the assessment deadline, no assessments are accepted after 14 calendar days of the due date or the end of the trimester for assessments due later in a trimester. Students are requested to familiarize themselves with the Holmes Institute Assessment Policy located on the Blackboard Student Subject: HE-General Study Information (HGEN_HE) > General Information > Policies and Procedures > Holmes Institute Student Assessment Policy v1.pdf.
STANDARD GRADING SYSTEM AND DISTRIBUTION
GRADE LETTER RANGE
High Distinction HD 80% and above
Distinction D 70 – 79%
Credit CR 60 – 69%
Pass P 50 – 59%
Fail NN 0-45% (did not meet the standard required according to the learning outcomes in the Subject Guide )
Faculty Pass* FP 46 – 49% (awarded by Board of Examiners)
Supplementary Exam Granted (a temporary grade)
NS Supplementary examination granted
Deferred Exam (a temporary grade) ND Officially Deferred examination
Fail NA Student did not submit any work according to the schedule in the Subject Guide
Result Withheld RW Additional assessment and/or work required
Result Withheld WH Outstanding fees or non-return of Holmes Institute materials * This grade is sometimes referred to as a conceded pass at other institutions
Explanation of Letter Grade
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HD Outstanding work which exhibits sophisticated understanding and critical synthesis, analysis and evaluation of the subject matter. While the work utilizes opinions of others, judgements about the value of the subject matter are made and drawn together in an organized whole. Gaps in the subject matter might also be identified and the implications discussed. D Substantial work of high quality, which demonstrates a clear understanding of the subject matter, in which the relationship between the constituent elements are identified clearly and discussed with some level of critical analysis. The work also applies abstract ideas in concrete situations. CR Sound and competent work, which demonstrates a reasonable but not complete grasp of the subject matter. The work utilizes recall and paraphrases the work of others concerning the subject matter. Some basic level of critical analysis is evident. Originality in the work is rarely evident. P Work that demonstrates a satisfactory engagement with the subject matter such that the student is said to have a general understanding of the field. Provides an adequate basis for further study. NN Did not meet the learning objective of the subject
VIEWING STUDENT GRADES
Results including the final grade can be viewed via the Grade Center on Blackboard. Results for all assessments are published within two weeks of the due date of the assessment and the final examination. Students who wish to appeal their mark for a specific assessment are advised to follow the procedures outlined at www.holmes.edu.au /undergraduate/appeals.
PLAGIARISM AND ACADEMIC MISCONDUCT
Holmes Institute view any forms of academic misconduct as most serious offences. Academic misconduct in any form during an examination is not tolerated and will be dealt with according to the policies and procedures set out in the Holmes Institute Student Handbook (see www.holmes.edu.au/undergraduate/studenthandbook).
Plagiarism occurs when one uses another person’s ideas or manner of expressing them and passes them off as one’s own work by failing to give appropriate acknowledgement (that is, referencing the source). Any instances of plagiarism will be dealt with promptly (see www.holmes.edu.au/undergraduate/studenthandbook).
It is important that student reference their work appropriately. The Faculty of Higher Education at Holmes Institute uses the APA (American Psychological Association) style of referencing. A detailed guide to referencing can be found in the Student Handbook. It expected that you will be familiar with the APA style of referencing.
USE OF BLACKBOARD
Holmes Institute uses Blackboard as its online teaching platform and all students enrolled have access to Blackboard to view and download their lecture material, grades, important announcements on their subjects and discussion rooms for selected subjects.
Please note that it is the student’s responsibility to check Blackboard on a regular basis. It is expected that students will have viewed lecture materials and additional readings before class. All students are advised to familiarize themselves with the use of Blackboard. Guides to Blackboard are available in the Resource Center on each campus (see www.holmes.edu.au/undergraduate/blackboard). Should you have difficulties accessing and/or using Blackboard, please contact your lecturer or the Holmes Institute Blackboard Helpdesk on: [email protected].
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USE OF RESOURCE CENTER AND PROQUEST
For most subjects, students are expected to engage in additional research. Textbooks and teaching materials available in the Resource Center will be of use here. In addition, current students have access to a range of electronic academic journals via Proquest, which is accessible once you log into Blackboard.
Should you require any assistance with the use of Proquest and/or online research, please contact your lecturer and/or the Resource Center staff on your campus.
STUDY SKILLS & ACADEMIC SUPPORT
Students who have difficulties with their studies and/or specific forms of assessment should visit online Study Skills on www.holmes.edu.au/undergraduate/studyskills. Holmes Institute also offers regular Academic Support, which is free for any student enrolled. See details on www.holmes.edu.au/undergraduate/academicsupport.
DETAILED INFORMATION ON SUBJECT ASSESSMENTS
Item Due date Weighting Length In-class test Week 6 15%
Strategic Group Report and Presentation
Week 11 35% 2,500 words 15 minutes Final Examination Exam week schedule 50% 2 hrs
Assessment 1:
In-class test. Test will cover 5 topics from week 1 to week 5
Assessment 2:
Strategic Group Report (2500 words) and Presentation
Working in groups of 4-5 students, you need to identify a company (Australian Company only) in any industry of your choice and examine the environment they have been operating and their growth strategies. Following are the industries from where you can chose a company:
Agriculture
Tourism
Education
Pharmaceutical
Organic food
Wine
Airline
Sports/Events
Note: Students are not allowed to choose fast food or soft drinks industries for this assignment.
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Submission: Lecturer will create a Group Folder, on due date, one group member has to submit to Blackboard on Final submission link
Use the following structure for your assignment:
1. Introduction – Industry and your company
2. The micro and macro-environment in which this company is operating – briefly discuss main factors
3. Company’s competitive advantage over its rivals.
4. Is this company following any Generic Strategies of Porters (Cost leadership, Focus or Differentiation)
5. Company’s growth strategies like diversification or Integration or company using Ansoff matrix to
grow in their market.
6. Strategic recommendations at functional and business level
The presentation should cover the above in a 15 minutes presentation.
STRATEGIC GROUP REPORT & PRESENTATION – WEEK 11 35 % REPORT Introduction 2 Macro/Micro Environment 4 Company’s competitive advantage 3 Company’s generic strategies 5 Growth strategies 5 Recommendations 3 Report format, presentation and referencing 3 REPORT TOTAL 25
PRESENTATION Overall flow of presentation, eye contact etc. 3 Validity of contents presented 5 Slide Lay out and impression of excellence 2 PRESENTATION TOTAL 10
SUBJECT RESOURCES
Prescribed Textbook (compulsory)
Hill, Jones and Schilling (2015) Strategic Management: An Integrated Approach, 11th Edition, Cengage
Recommended Reading
Wheelen, T. L. and J. Hunger, (2006) Strategic management and business policy. Pearson/Prentice Hall.
LECTURE SCHEDULE/SYLLABUS
Wk Topics scheduled Assessment Tutorial Activities
Chapters
1 Strategic Leadership: Managing the Strategy-Making Process for Competitive Advantage
1
2 External Analysis: The Identification of Opportunities and Threats
Tutorial 1 2
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3 Internal analysis: resources, competitive advantage Internal analysis: resources, competitive advantage
Tutorial 2 3
4 Building Competitive advantage through functional level strategies
Tutorial 3 5
5 Business-Level Strategy Tutorial 4 4 6 Business-Level Strategy and the Industry Environment In-class test Tutorial 5 6 7 Strategy and Technology Tutorial 6 8 8 Strategy in the global Environment Tutorial 7 9 9 Corporate-Level Strategy: Horizontal Integration, Vertical Integration, and Strategic Outsourcing Tutorial 8 10 10 Corporate-Level Strategy: Related and Unrelated Diversification Tutorial 9 12 11 Corporate Performance, Governance, and Business Ethics Group Assignment & Presentations Tutorial 10 13 12 Corporate Performance, Governance, and Business Ethics Revision Tutorial 11 Study * Exam *
Note: Students must consult the Academic Calendar for the dates of the Study and Examination Week.
STUDENT ASSISTANCE
Studying in higher education presents many experiences and challenges. These might involve academic, personal and/or professional issues. At Holmes Institute, we have a range of people who can help you with various challenges. The following table identifies contact points should you require any support.
SUPPORT REQUIRED WHO TO CONTACT Information for Current Students Holmes Institute Student Handbook:
Academic Probation / Mentoring Academic Mentors, Associate Dean Accommodation Holmes Institute Home Stay Computers, Blackboard, Email IT Help Desk Disability Needs Holmes Institute Campus Directors Employment and Careers Career Development Team Enrolment Higher Education Coordinator Exams Higher Education Coordinator Financial Issues Holmes Institute Campus Directors Personal Issues National Higher Education Program Manager, Mentoring Team Proquest Database Librarian on each Campus Study Skills Holmes Institute Academic Support & Study Skills Team Visa Issues, COEs etc. Higher Education Coordinator
This subject outline was prepared by the Course Development Team for the Undergraduate Programs, Faculty of Higher Education, Holmes Institute. It was correct at the time of publication. Change to the Subject Outline may occur at any time. However, the Faculty of Higher Education endeavours to inform the students accordingly. This publication is copyright. Apart from any fair dealing for the purpose of private study, research, criticism, or review as permitted under the Copyright Act, no part may be reproduced by any process or placed in computer memory without written permission. Enquires should be made to Holmes Institute Faculty of Higher Education. © Copyright 2010.