Referring to the fast food industry, evaluate the implications for the way in which buying organisations will interact with their suppliers. What is strategy?Ohmae’s 3 Cs model. Strategy is Greek word historically used in the army, which describe military tactics to achieve winning position over your enemy (Lysons and Farrington 2016). According to Ohmae(1975) in business, strategy means achieving competitive advantage. Furthermore, the author argued that business strategies concerns in three directions – company, customers and competitors naturally formed strategic triangle or 3 Cs model. Adopted: Ohmae’s3 Cs Model of Corporate strategy In accordancewithOhmae model of corporate strategySmith (2014) believe that company needs to consider and carefully planning how to gain advantage against its competitors by offering greater customer value. Additionally, companies with good practices should determine areas of superiority and price efficient competitive strategy. Importance and implication of achieving strategic fit. Cost-Responsiveness Efficient Frontier According to (Qrunfleh and Tarafdar, 2013; Chopra and Meindl, 2016) achieving strategic fit between competitive and supply chain strategies are critically important and affect the business performance. If competitive advantage is achieved through interaction between customers, company and competitors logically (SCS) supply chain strategy needs to consider its facilitation. Again Chopra and Meindl (2016)state that strategic fit including all functional strategies and the overall supply chain strategy needs to determine suitable design aligned to support achieving. Furthermore, strategic fit is achieved through understanding customers and supply chain uncertainty and capabilities. Lean supply chain strategy Vs Agile supply chain strategy Efficient supply chain strategy & Responsive supply chain strategy Mcdonalds supply chain. Structure and achieving sustainability. Journal Articles from Ulster database Aronow, S., Burkett, M., Romano, J., andNilles, K. (2016) The 2016 Supply Chain TOP 25: Lessons from Leaders. Supply Chain Management Review, 20(5),10-21. Christopher, M. (2000) The Agile Supply Chain: Competing in Volatile Markets. Industrial Marketing Management, 29(1), 37-44. Qi, Y., Huo, B., Wang, Z.and Yeung, H. (2017) The impact of operations and supply chain strategies on integration and performance. International Journal of Production EconomicsAvailable from: http://www.sciencedirect.com/science/article/pii/S092552731630408X Qrunfleh, S. andTarafdar, M. (2013) Lean and agile supply chain strategies and supply chain responsiveness: the role of strategic supplier partnership and postponement.Supply Chain Management, 18 (6). Available from:https://search.proquest.com/docview/1442893787?accountid=14775 Vitasek, K. (2016) McDonald's "Secret Sauce" for Supply Chain Success. Supply Chain Management Review, 20(7), 4-9. Available from: http://eds.a.ebscohost.com/eds/pdfviewer/pdfviewer?sid=e100f2f3-5b8a-4193-b07b-12a7ad20e77e%40sessionmgr4007&vid=7&hid=4202 Accessed: 03/05/2017 Journal articles Smith, T. (2014) Kenichi Ohmae and Pricing Strategy. The Wiglaf Journal Sales, Marketing & Entrepreneurship. Available from: http://www.wiglafjournal.com/pricing/2014/01/kenichi-ohmae-and-pricing-strategy/ Books: Bourlakis, M. A. andWeightman, P. (2004) Food supply chain management. Oxford: Blackwell Publishing. Available from: https://books.google.co.uk/books?hl=bg&lr=&id=TQtankUfrxQC&oi=fnd&pg=PR3&dq=UK+FAST+FOOD+SUPPLY+CHAIN&ots=c2i-Th_GEQ&sig=BK1_hhvEc4p14aJ60NJ7fW-tMOc&redir_esc=y#v=onepage&q=UK%20FAST%20FOOD%20SUPPLY%20CHAIN&f=false Chopra, S.andMeindl, P. (2016) Supply Chain Management: Strategy, Planning, and Operation. 6th ed. Pearson Education. Lysons, K. and Farrington, B. (2016) Procurement and Supply Chain Management. 9th ed. Pearson Education. Lang, T. andHeasman, M. (2015) Food Wars: The global battle for moths, minds and markets 2nded.Routledge.