Due date
Friday, Week 12, 17:00
Weighting
40%
Assignment task
This is your summative assessment. In this assessment, you will learn and develop a marketing plan. The task description, necessary resources, instructions and marking criteria are available in the unit profile.
Assessment format
• Read the instructions and marking criteria - available in the unit profile,
• Task 3 follows a report style,
• Page 1 will be your title page - assessment task no, your name and id, tutor name, coordinator name etc.,
• Page 2 should contain executive summary,
• Page 3 should contain a table of contents for your report,
• The next few pages should contain the "marketing plan” (please see the Moodle pages and textbook for examples, and marking criteria for the main contents), and
• The final page should contain all references following APA citation style.