COIT13231 Enterprise Analysis &Modelling CaseStudy Term 1,2017 CaseStudy: Heineken USA: Reengineering Distribution with HOPS Librarylinktocasestudy:http://www.igi-global.com.ezproxy.cqu.edu.au/gateway/chapter/full-text-pdf/6291 Forthisassignment,youaretocriticallyevaluatetheabovecasestudyandreportontheoutcomeofdecisions made throughout theproject. The authors of this case studystate that Heineken USA faces greater challenges due to eroding of its web-based supply chain and signed an agreement with Miller Brewing Company to improve distribution capabilities, data analysis and logistics. You as a consultant need to thoroughly study the scenario and propose innovative solutions to overcome the challenges and to prevent the issues arising in future. Do NOT simply restate the findings of the paper, but utilize the information provided in the case study to support your arguments and reasoning. Part 1: The organisation’sstrategy Points toconsider • Organisationalstrategy • Stakeholders (customers, suppliers, etc.) and stakeholdermanagement • Organisationalstructure/design andleadership • Information systems and strategicalignment • Opportunities Part 2: EnterpriseAnalysis Points toconsider • OrganisationalFrame • RequirementsElicitation • Analysis Techniques • Requirements Analysis andSpecification • RequirementsValidation Part 3: SystemEvaluation Points toconsider • AnalysisEvaluation • RequirementsValidation • RequirementsManagement Part4:PotentialChangeManagementandRiskIssues Points toconsider: • Overall changeprocess • End user perceptions of thesystem • Senior management support forchange • Leadership and change agentroles AssessmentFormat,CriteriaandMarkingGuide Format Yourresponsesshouldbepresentedin areportformat,andthe body of the report should incorporatethefourpartstructureoutlined above. In addition, your report should also contain a title page, headers and footers,executive summary,introductionanda summaryofyourevaluation. Useheadingsandsub-headingsasappropriate.Yourreportmustincludein-textreferencinganda correctlycitedlistofreferencesorderedalphabeticallybysurnameoffirstauthor,inaccordance withtheHarvardstyleofreferencing. Visit https://www.cqu.edu.au/student-life/services-and-facilities/referencing/cquniversity-referencing-guidesto access CQUniversity referencing guides. Feelfree to discussyourideaswithyourbusinessandstudentcolleaguesonthecoursediscussion forum,beforedrawingyour ownconclusions. It would be goodtousepictures,diagrams,chartsandtablesin presenting yourideas. Criteria Reportlengthis3500words±10%notincludingthe executivesummaryandreferencelist. Theassignmentiteminthisunitwill be assessedaccordingtothedegreetowhichyou demonstrate your capability in thefollowing: Selection of articles andbooks • awiderange ofappropriatereadinginthetopicarea(i.e.youhave not justreferredtothe textbooks and resourcematerials). • at least 12 peer reviewed journal articles published in between 2012 and 2017. Content and argument • an understanding of the material andconcepts. • critical consideration of the main issuesinvolved. • anabilitytoconstructlogical,rationalargumentstosupportyourpropositions,assertionsor opinions. • a capacity to critically evaluate the topicmaterial. Communication, presentation and referencingskills • anability to answertheassignmentrequirementsinaclear,conciseandcomprehensive manner. • a capacity to completely answer the assignment topic within the word limitsset. • presentation skills, including correct grammar, spelling andpunctuation. • submission of work in the appropriate reportformat. • an ability to use Harvard referencing style. COIT13231 Enterprise Analysis and Modelling Assignment-3 Marking Criteria Student ID & Name: Criterion Description Needs improvement (0 or 0.25) Adequate (0.5) Good (0.75) Excellent (1.0) Sub-Total Comment The organisation's Strategy (5 marks) Clearly explain the organisation's strategy, discussed stakeholders, org. strucutre, the role of Information system in Heineken and its alignment to organisational goals and the opportunities. Enterprise Analysis (10 marks) Detailed current status, business needs, different elicitation, analysis and requirements specification techniques and gathered requirements based on the information provided in the case study. System Evaluation (10 marks) System evaluation was conducted using the requirements specified earlier to determine the efficiency and appropriateness of the system. Potential Change Management Issues (5 marks) Detailed the importance of Change management and management support, identified processes (to be changed), outlined end user perceptions of the system, potential risks and the role change agent needs to play in implementing changes. Framing, Mechanics, Grammar & Proofing (5 marks) Meticulous report framing, e.g., appropriate headers, footers, titling, and page numbers. Your assignment is virtually free from mechanical, grammatical, punctuation, and spelling errors Structural integrity & Organisation (5 marks) Your business report has a strong, engaging introduction and overview; the body flows from thesis; your conclusion effectively wraps up the work; your transitions appropriately guide the reader through the reading. Your paragraphs have an effective structure with topic, body and conclusion sentences. Selection of articles and books (5 marks) • a wide and appropriate range of readings in the topic area (i.e. you have not just referred to the textbooks and resource materials). • at least 12 peer reviewed journal articles published in between 2012 and 2017. Referencing (5 marks) Correct use of Harvard Referencing Style for both in-text referencing & reference list. 0 Total (/50) 0 Late (no. of days) 0 Penalty (%) 0 Marks deducted 0 Overall Comments 0 Final mark 0