1. Aim and Motivation of the Project
(In here, you will write about your research aim, what motivation work behind the research, and little bit introduction of your research and literature gap, so at the end it will be your context of the research)
2. Research Question or Hypotheses Development
You need to write a literature review and justification how you chose this research
3. Research Design and Methodology
If you are doing quantitative research then you will have to provide the following section
(Qualitative research project does not require this part)
Introduction
Sample Selection
Data Collection Method
Sample description
Variable Definition
Dependent Variable Definition
Independent Variables Definition
Control Variables Definition (if you have any control variables)
Research Model (regression Model) and every variables short definition and how you will measure it
Data analysis Method (Descriptive Statistics, Correlation, Factor Analysis, Simultaneous Equation Model, Regression analysis and hypotheses testing, Graphical Presentation, Tabular presentation, Univariate analysis)
If you are doing qualitative research then you will have to provide the following section
(Quantitative research project does not require this part)
Introduction
Research Method
Research Philosophy
Research Design
Research Scope
Population and Sampling
Population
Sampling and sample size
Unit of analysis
Research Instrument
Reliability and Validity
Pre-testing
Qualitative Data Analysis
Data Collection
Data Analysis Techniques (Interview/ Case Study/ Content/ Comparable/ Ethnography/ Direct Observation/ Focus Group discussion/ Tabular/ Graphical/ Pictorial Presentation/ Narrative Discussion/ Triangulation/ Discourse Analysis/ Phenomenological approaches (which one appropriate for your research
4. Expected Result from the research
5. Limitation of the research
6. Contribution and Conclusion(expected findings)
Assessment 2 Business Research Proposal - Individual Assignment (1500 to 2000 words)
For this assessment, students are expected to present a written research proposal that is based on the literature review (Assessment 1) and demonstrates their understanding of business research/research paradigm.
Based on their literature review, students are required to write a business research proposal outlining the details of the proposed research project that addresses the gaps identified in the literature. Derived from the business topic, the proposal needs to include clearly state research questions (primary and secondary), and provide a solid research methodology that supports the feasibility of the research project
Marking criteria of the research proposal include: the justification of the research questions that operationalize the research topic; the demonstration of a detailed research methodology addressing research instrument, sample size and sampling approach, research location/s and schedule as well as providing a critical assessment of the limitations of the methodology and the expected outcome of the research project.
Assessment 2: Marking Criteria:
Marking Criteria’s Marks
Research Project Introduction and justification 5
Research Questions and justification 15
Research Methodology 30
TOTAL MARKS 50