Length: 2500 words, +/- 10% This length limit includes any text, figures, tables, in-text references, and appendices. This limit does not includethe cover page, table of contents, or list of references (at the end of assignment). Formatting: Report and please ensure that the report includes page numbers on each page. For this assignment, you need to undertake research with current Holmes students and analyse their decisionprocesses in choosing Holmes as an institution of study in Australia (sample size: 30-50 participants). Submit survey report in appendix. You shouldconsider the following factors in each section of your report: Part 1 • Describe the demographic and psychographic characteristics of the sample students (generic) • Analyse the consumer decision processes involved with choosing Holmes over other providers. (Howdid they arrive at the decision to study at Holmes and factors that have impacted on their choice?) (Consumer decision making model) • Analyse how student motivation, personality and emotion affect their purchasing decision? • Purchase evaluation whether they are satisfied or not? Part 2 • Based on your findings, what recommendations can you make to education providers in their effort torecruit international students? Should be 5-6. Every paragraph should be written in 500-600 words. (Not 200 in one and 900 in second.) every paragraph should have 2-3 references if necessary. The key premise to this assignment is to analyse your practical findings. The report should provide a short review of Consumer Behaviour literaturerelevant to each topic and an explanation of how the competing/complementary Consumer Behaviour theoriesmay be applied to report. Students are expected to demonstrate research beyond the text book and sourcerelevant academic journals. Additional Notes: It is expected that you explore the topic, consult resources beyond lecture notes and thecourse text. For an academic work, you are required to primarily use table, charts, models and theories, found in the textbooks,journal articles, and found through your own research to support your argument/analysis – this should besupported by explanation to show your understanding and application of the concepts. References: 10-15 references must. At least four relevant non-textbook references are required to satisfy the research component. Don't forget toreference all information sources (marks will be lost otherwise)! The assignment must be in a Microsoft Worddocument and fully referenced using the Harvard referencing style.