2017 AEB3301 Assessment Task 3
ARTEFACT ANALYSIS: (45%) – 1400 words.
Due in Week 13
The place of young people in society has been seen as problematic for a number of decades:
where they gather, how they spend their time and how they speak have been considered as
either a challenge or opportunities to market a product. The advent of the “Teenager” and
the growth of youth culture – music, art, dress, food have had a significant impact on both
the economy and the social values and practices of advanced societies such as Australia. In
this context the public perception of how youth behave and their role in society is contested.
Young people are highly “mediatized”. This means that they are represented in the media in
particular ways and they use media and digital technologies in new and often innovative
ways. Often young people are portrayed as either in danger or as posing a threat. This
media representation has an impact on how these young people are able to function both in
and out of school.
Your task is to analyse a chosen media representation (social media, newspapers, the
Internet, Television, Music, Art & other forms of media) of adolescents in Australian
society.
You then need to critically discuss what this tells us about how these young people are
depicted in a specific example and how this depiction may influence their learning in a
secondary school setting and the implications it can have for the teaching of adolescents.
What you must consider?
The social context: How is the artefact constructed? Who is the author? What “authority” does
the author have? What messages or perspectives (e.g indigenous, multicultural, feminist) are
contained within artefact? How accurate a portrayal of young people do you think that this
artefact is? Is the artefact being used to promote, educate or warn? Are young people
stereotyped by and through this artefact or does it challenge the mainstream discourse? Is the
image or representation part of a marketing strategy?
Relating it to schooling: The second part of the analysis should relate what you have
discovered about the representation of adolescents back to schooling. Refer to academic
texts to help understand this. How does the portrayal of young people effect what we do in the
classroom? How might this type of media representation impact directly on adolescent learning,
or the conditions for adolescent learning? How might this media representation influence your
pedagogical practices in a secondary setting? How can we avoid the media stereotyping of
adolescents impacting on our relationships when we are in our classroom?
You must:
Include a copy /link of the media representation: it can be a screen capture, a link to a
website, a copy of the advert or a link to a music site or video. The artefact must be
accessible to your tutor.
Assessment Task 3: Artefact Analysis
Student
Name: St
udent Number:
Assessment Criteria High Medium Low Not
shown
Research (10 marks)
Has the student:
1. Chosen an artefact that presents a significant representation of Australian
adolescents?
2. Ensured that statements are supported by evidence including articles
from the unit readings as well as other articles, books, a research report and
other authoritative academic sources?
3. Drawn on multiple literatures sources? (including at least 2 unit readings
and overall at least 5 for a High Distinction)
Knowledge (15 marks)
Has the student: 1. Described the social/cultural context of the artefact?
2. Considered how the artefact was constructed?
3. Analysed the messages contained within the artefact?
Evaluation (15 marks)
Has the student: 1. Critically analysed the depiction of young people
contained within the artefact?
2. Considered how this type of media representation might impact directly
on our understanding of the adolescent learner or the conditions for
adolescent learning?
3. Demonstrated reflective practice e.g is the the writing pure description or
does the student try to explain what the arefact means and how this then
impacts on adolescent learning?
Presentation (5 marks)
Has the student:
1. Presented a well structured piece of writing that is a coherent and well
thought out flow of ideas?
3. Used Harvard citation and referencing?
Further comments:
Name of
Academic: Signed:
Date: