he Northern Sydney Institute Ryde and Hornsby Campus
Assessment No 5
SFLSOP307A Sell floristry products Shop Report
You are required to research 2 florist businesses in NSW. You can visit the store or use their website or both. You need to investigate and compare the services, products and benefits of each business based on the criteria below
1. Name and full details of the businesses including the website addresses
2. Range of products available and their features and benefits
3. Product information and advice offered
4. Quality of products available
5. Value for money – prices, perceived value
6. Range of services that are on offer
7. Specific areas that they specialise in to provide additional levels of service
8. Reputation/prominence/presence/presentation
9. Ethical, legal or confidentiality commitments
10. Presentation and ease of use of website
Remember you are evaluating this as a florist you should look at it from a business perspective not a consumer’s perspective
The assessment needs to be presented as a report and should be AT LEAST 2 full typed pages in order to provide a thorough analysis of the 2 businesses.
On conclusion of the report you should select one business from the 2 compared as your preferred option and justify your choice.
Your report should be a professional critical analysis and your comments and opinions should be justified based on research you have conducted and your own experiences as a consumer or a florist.
Assessment due: _________________________