Jaya_Prakash-12054610- ASSESSMENT_ITEM_- _2_SUBMISSION_LINK- [campus].docx by Jaya Prakash Pulidindi FILE TIME SUBMITTED 14-APR-2017 04:53PM SUBMISSION ID 799320363 WORD COUNT 2111 CHARACTER COUNT 12478 56961_JAYA_PRAKASH_PULIDINDI_JAYA_PRAKASH-12054610- ASSESSMENT_ITEM_-_2_SUBMISSION_LINK- _CAMPUS__446951_402322399.DOCX (30.08K) 1 2 FINAL GRADE 7/40 Jaya_Prakash-12054610-ASSESSMENT_ITEM_- _2_SUBMISSION_LINK-[campus].docx GRADEMARK REPORT GENERAL COMMENTS Instructor PAGE 1 PAGE 2 PAGE 3 PAGE 4 Comment 1 You are of f track. Competitor analysis utilising Five Force model cannot help you build a proper marketing plan. Please manage your time and resources properly f or the next assignment. PAGE 5 Comment 2 A brief of the university’s current marketing strategies should be provided here. PAGE 6 PAGE 7 PAGE 8 PAGE 9 PAGE 10 PAGE 11 CRITERION 1 Title page, table of contents and abstract: 2 marks CRITERIA 2 Background: 4 marks CRITERIA 3 Market summary and demand assessment: 4 marks GRADING FORM: MARKETING FOR MANAGERS_1 JAYA PRAKASH PULIDINDI 6.50 2 2.5 2 CRITERIA 4 Segmentation and target market: 4 marks CRITERIA 5 Current marketing mix analyses: 4 marks CRITERIA 6 PEST analyses: 4 marks CRITERIA 7 Competitor analyses: 4 marks CRITERIA 8 SWOT analyses: 4 marks CRITERIA 9 Value and brand positioning analyses: 4 marks CRITERIA 10 Conclusion: 2 marks CRITERIA 11 Citation, language, format and references: 4 marks