: Individual International Report (30%)
1) Assessment Details
You are expected to undertake a major individual international report on a topic selected from the topics below.
A word limit of 3,000 (excluding appendices) is set.
You are required to choose a specific topic, and then research the academic and practitioner-based literature on that topic.
Select a developing country or related countries of your choice and discuss the cultural challenges that influence multinational operations - you should focus on both national and business culture. You should seek to provide specific Multi-National Corporations and/or Non-Governmental Organisations examples to support your answer.
Company: KFC (fast food ids)
Country: India
Discuss the cultural challenges that influence multinational operations
Structure of report
Title page
Executive summary
Table of content
Introduction
Background
purpose of report
Scope
5) Issues
Symptoms of issues
Implication of issues
Identification of issues
Justification of issues
Expected results and solution
6) Discussion/ analysis
Length 60% of total words count
All examples are analyse by international management perspective
7) Conclusion
8) Reference