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MBA401 People, Culture and Contemporary Leadership
Workshop Week 3 Talent Acquisition
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• To identify the key drivers of human resource planning. • To understand the recruitment process within organisations. • To understand the concept of ‘employers of choice’. • To understand the concept of the employee value proposition and how it links to business strategy. • To compare different ways of selection that organisations employ.
• LO1 - Explain the key concepts in managing the human resources inherent in an organisational system. • LO2 - Apply human resource considerations to business decision making and in meeting organisational strategic goals.
Workshop Objectives
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Apple
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Apple
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Westconnex
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Qantas
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• Translates the organisation’s objectives to people
requirements.
• Translates organisational plans into HR plans that guide the
long-term acquisition, use and development of intellectual
capital and knowledge assets.
• Ensures that organisations have the right people, in the
right place, with the right skills, at the right time and at
the right price.
Human Resource Planning
Source: Nankervis et al (2014)
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• Ensures organisational objectives are met through effective utilisation of human resources.
• Takes into consideration changing circumstances within and outside the organisation.
• Is an ongoing process, focused on the long-term.
• Is cognisant of contemporary changes in both internal and external environments.
• Is a series of processes, with long, medium, and short-term contingency options.
Human Resource Planning
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Video - Fairfax
• http://play.viostream.com/?play=6bd7c510 -9944-45cc-9bab3aad5eac084e&player=fv&speed=high • How do Fairfax plan?
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• Scarcity of talent • Balancing short and long-term needs • Globalisation – Movement of labour internationally – The ‘brain drain’ • Women in the workforce – Flexible work practices and family support – Declining birth rates • Academic standards – Migration vs. education • Technology and its impact on jobs • Outsourcing • Fly in fly out • Three forecasts are needed: – demand for human resources within the organisation – supply of external human resources to the organisation – supply of human resources available within the organisation HR Planning Considerations
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• You are the Human Resource Director for Apple. • Apple have recently decided to enter the vacuum cleaner market and specifically aim to take on and beat Dyson in the market. • Your task is to come up with a workforce plan which identifies how you will find the right people, in the right place, with the right skills, at the right time and at the right price. • You have 20 minutes before you will have to present back to class.
Activity – Apple Vacuum Cleaners
vs
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Woolworths no CEO Replacement
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• Succession planning is human resource planning at the senior end of the organisation. • Succession planning is the process of identifying high-potential employees, evaluating and honing their skills and abilities, and preparing them for advancement into positions which are key to the success of business operations and objectives. Succession Planning
Source: Nankervis et al (2014)
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• Job analysis. • Job design. • Competency profiling. • Skills identification. • Person specification. • Job description. Creating Jobs
Source: Stone et al (2013)
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Pick a job you have been most dissatisfied with in your life. Which of the following considerations contributed to it: – Job analysis. – Job design. – Competency profiling. – Skills identification. – Person specification. – Job description. Activity - Creating Jobs
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Recruitment
• The process of seeking and attracting a pool of qualified applicants from which candidates for job vacancies can be selected. • Strategic recruitment is the linking of recruiting activities to the organisation’s business strategy and culture.
Source: Stone et al (2013)
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Fit
• Person – job fit. • Person – organisation fit. • Person – environment fit.
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• War for talent
• Best employer awards
Employer of Choice
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• Convince existing and prospective staff that the organisation is an attractive place to work.
• This is ‘marketing’ the culture and the organisation.
• Employment Value Proposition (EVP) is a set of associations and offerings provided by an organisation in return for the skills, capabilities and experiences an employee brings to the organisation.
• Attempts have been made to measure the strength of organisations’ employment brand (Srivastava and Bhatnagar, 2010).
• Links between EVP, engagement and business outcomes are difficult to identify (Heger, 2007).
Employment Branding
Source: Nankervis et al (2014)
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• On your own, spend 10 minutes looking at these 3 company websites.
• What does each say about their culture and organisation?
• Which would be your preference to work for and why?
1. ALDI https://www.aldicareers.com.au/Working-at-ALDI
2. COKE http://www.coca-colacompany.com/careers/whywork-at-the-coca-cola-company
3. CBA https://www.commbank.com.au/aboutus/careers/working-here.html
Activity – Who Would You Work For?
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• Write down 3 advantages and 6 disadvantages of hiring internally vs externally.
Activity – Hiring
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Advertisements
Recruitment agencies
Educational institutions
Employee referrals
Executive leasing and contracting
Online talent attraction
Outsourcing talent attraction
External Talent Attraction
Nikolaou (2014)
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• Application • Screening • Testing • Interviews • Medical examination • Reference checking • Offer • Acceptance or rejection
The Selection Process
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Types of Interviews
Source: Compton, Morrissey, Nankervis et al (2014)
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Types of Interviews
Source: Compton, Morrissey, Nankervis et al (2014)
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• Has a very important role in the selection process.
• Remains one of the most popular methods used to assess job candidates.
• https://www.youtube.com/watch?v=qKBubKO-798
Behaviour Based Interview (BBI)
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• Open • Closed • Probing • Hypothetical • Fantasy • Behavioural Using Questions
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• In groups of 4 or 5, design an appropriate interview for the following CEO role (responsibilities attached). • You are to use a combination of techniques of which behavioural based questions are a part. • You are also to consider what other assessment may be necessary. • Present back to the class in the form of a roleplay where one member of the group plays the CEO candidate and the others panel interviewers. Activity - Interview
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• Controls the direction of the company. • Decides budgets for all departments. • Targets and initiates business partnerships with other companies. • Drives the culture of the business. • Oversees employment and ensures there are enough staff (and the right people). • Manages senior managers. • Generates new business and gives approval of new projects. • Responsible for day-to-day decisions. • Identifies risks and ensures appropriate strategies are in place. • Ensures the correct practices are being met. • Attends board meetings and other presentations. • Drives profitability of the business. Activity – CEO Responsibilities
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Using Tests
• Personality • Communication • Emotional intelligence • General mental ability
• Should never be used as sole measure of recruitment.
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Decision Time
• Clarity on criteria • Balance all information
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• Further recruitment and selection costs. • Additional development and orientation costs. • Opportunity costs. • Loss of competitive advantage. • Damage to company brand. • Loss of employer of choice status. • Reduced internal status. • Impaired recruitment opportunity. • Threatened company viability. • Loss of other key staff.
Cost of Getting it Wrong
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Summary
• Understanding the future business strategy is critical for human resource planning. • Recruitment is a key HR process. • Identifying an organisation’s employee value proposition is key to communicating an organisation’s brand. • The selection process should be tailored to the nature of the role.
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Any Questions?
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Assessment 1 - Overview
• Refer to subject outline.
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Any Questions?