MNG81001 Management Communication
Assessment 4: Web-Based CSR Organisational Analysis (30%)
To: MNG81001 Students
From: Professor Elizabeth Roberts, MNG81001 UA
RE: Assessment 3: Web-Based HR Organisational Analysis
Purpose: To conduct web-based research on “SHARP” Philanthropic responsibilities in Corporate Social Responsibility (CSR) policies and practices.
Length: 2000 words – approximately 8 pages double spaced.
Audience: Instructor
Format: Formal report
Marking Criteria: See attached Marking Guide
Due date: Friday, 29 May by 9:00 am on SCU Blackboard site
There are four steps that you need to complete for this assignment:
2. The purpose of this assessment is for you to engage in web-based research to find the philanthropic responsibilities organised by SHARP in the year 2016 and explain its CSR’s philanthropic policies and practices are sustainable.
3. Start your web-based research by finding the company’s 2016 Annual Report. Then
do a search of popular business publications for any information about this
company’s CSR policies and practices. Finally, use academic research to support
your findings in relation to the selected theme. find 8-10 secondary sources (reference). Please do not include more than 10 references per student.
Document using APA format.
4. I encourage you to write a first draft of this memo at least one week prior to the due
date to ensure adequate time for revision. Please be aware that the writing quality
and appropriate referencing will be marked as well as the content. You are required
to submit this document to Turn It In on SCU Blackboard site.
Assessment #4 Marking Guide
Overall Purpose of Document (20 points)
Does this document achieve its primary purpose?
Are relevant sustainable CSR practices and policies identified?
Are the implications for global SCR practice adequately addressed?
Has the writer adequately addressed all reader concerns?
Has the writer adequately developed their thesis?
Audience Considerations (20 points)
Does this document take into account the needs of the audience?
Does this document provide adequate information for the reader?
Does the writer thoroughly address any potential questions from the reader?
Organizational Structure (20 points)
Does the writer use a direct order approach?
Is there a clear introduction, body, and conclusion for each section of the report?
Does the introduction include a clear purpose, thesis, and preview?
Are there clear organizational signposts including internal headings?
Does the writer reiterate the thesis and preview in the conclusion?
Paragraph Level Issues (20 points)
Does each paragraph start with a clear and persuasive topic sentence based on a specific criterion?
Does the writer support his/her assertions with specific and relevant examples?
Does the writer adequately use relevant information from 8-10 secondary sources?
Sentence Level Issues (20 points)
Are there grammatical or spelling errors that distract the reader and affect the writer’s credibility?
Is the language used correct, concise, and precise?
Is the language appropriate based on the expertise of the reader?
Is there a consistent tone and style used throughout the entire document?
Final Mark out of 100 points