Assignment 2 Business Research Proposal
1. Introduction
2. Project Objective
3. Project Scope
4. Literature Review
(Students’ needs to summarize Assignment 1 (literature review) and do justification from Assignment 1 literature problems, gaps opportunities, Hypothesis)
5. Research Questions/Hypothesis
- Primary Question (only one question)
- Secondary Questions (1, 2 ….)
Research questions should be linked to Literature Problems, Gaps, and Hypothesis
6. Research Design and Methodology (800-850 words)
Qualitative research
(Students should propose the Process of the Qualitative Research (Main Steps), Approaches to reliability and Validity, Sampling, Sample Size, Data Collection Method, Variables Specifications) and why student chose it
Quantitative research
(Students should propose the process of the Quantitative Research Design Process (Main Steps), Research Instrument, Quantitative Data Analysis Process, Sampling and Simple Size, Interviewing and Questionary Design, Reliability and Validity of Data) and why student chose it
7. Research Limitations
8. Time Schedule (Research plan)
9. Conclusion
10. Reference List
11. Appendix
NOTE 1: Students are not with requirements to collect and analyze data
NOTE 2: Sampling will be on Coles or Woolworths in Australia
Assessment 2: Marking Criteria:
Marking Criteria’s Marks
Research Project Introduction and justification 5
Research Questions and justification 15
Research Methodology 30
TOTAL MARKS 50