This assignment is weighted 50 marks. It is continuation to assignment 1. My topic is: How social media advertising impacts on sales. However, I got feedback as stated”This is a very broad topic and you should specify either examining one of the elements of social media advertising or using a case study approach to a certain commodity or business” . So it would be great if you can highlight on this and start the assignment. I have attached my previous assignment and one example so that it can assist you. Also my assignment should be in appropriate format including following headings: SECTION 1. INTRODUCTION PROBLEM STATEMENT........................... RESEARCH OBJECTIVES/QUESTIONS........ JUSTIFICATION OF THE PROJECT............. EXPECTED RESEARCH OUTPUT/OUTCOME SECTION 2 CONCEPTUAL FRAMEWORK AND RESEARCH HYPOTHESIS