Referencing Styles : Harvard Aim: A study of the marketing environment and strategy of Ecostore Describe the marketing background of the company that includes key information about the industry indicating where the company fits and/or positions itself paying special attention to sustainable practices- environment, society, resources use, etc Describe the following marketing strategies used by the company Analyse the main products, services, suppliers and customers of the company pricing promotion distribution Compare the marketing mix to its competitors Make recommendations for improvement of marketing mix for product(s) to become more competitive- Include relevant sustainability aspects Appendix: Include a SWOT analysis and positioning chart Report writing and referencing