BIZ101_Assessment 1_Digital Research_Module 2 Page 1 of 4
ASSESSMENT BRIEF 1
Subject Code and Title BIZ101: Business Communications
Assessment Digital Resources Analysis
Individual/Group Individual
Length 800 words (+/- 10%)
Learning Outcomes This assessment address the following subject learning
outcomes:
a) Demonstrate academic skills appropriate to the level
of study.
b) Demonstrate research skills and referencing
appropriate to the level of study.
c) Critically analyse texts and/or multi- modal material in
both a business and academic context.
Submission By 11:55pm AEST/AEDT Sunday of Module 3 (Week 5)
Weighting 25%
Total Marks 100 marks
Context:
The assessment task requires you to search and locate five (5) sources in total that will be useful
for completing your proposal and report for Assessment 2a and 2b.
At least three resources must be from reliable academic sources, such as articles or academic
journals. The other sources can come from media sites, books, magazines, websites, YouTube
and Tedtalks.
These resources must relate to your topic, which is on implementing a digital communication
strategy within an organsiation. Therefore, it is important that you have thought about what
type of strategy you wish to focus on before you start your research. If you are doing this in a
group you must all agree on the topic, but the research is conducted individually.BIZ101_Assessment 1_Digital Research_Module 2 Page 2 of 4
Some example topics you might like to research:
Using Social Media in the workplace to communicate
Communicating companywide employee recognition
Boosting workplace motivation through innovative communication tools
Implementing instant messaging/group messaging, discussion forums and chatrooms in
the workplace
Podcasts, internal blogs/vlogs as a means to communicate to employees
Using an internal intranet/social Intranet for employee interaction
Instructions:
In this assessment, you must critically analyse each resource and justify why it would be of use
to your assignment on identifying a communication strategy within an organsiation.
In a word or excel document please provide the following:-
1. Name of the resource (i.e. Communicating in the 21st Century)
2. Type of resource (i.e. website, article, video)
3. a) Write a brief summary on each of your resources justifying why you think they will be
beneficial to your report.
b) Ensure you apply the five (5) Reliability test to each source.
(800 words in total for a) and b) +/- 10%).
4. Provide a full reference for each resource including a link following the APA referencing
style.
Submitting Your Assessment
1. Check your originality by uploading your commentary to Turnitin.
2. When the Turnitin result is less than 20%, submit your assignment through the Assessment
submission area.BIZ101_Assessment 1_Digital Research_Module 2 Page 3 of 4
Learning Rubric
Assessment
Attributes
Fail
(Unacceptable)
(0-49%)
Pass
(Functional)
(50-64%)
Credit
(Proficient)
(65-74%)
Distinction
(Advanced)
(75-84%)
High Distinction
(Exceptional)
(85-100%)
Research
40
Demonstrates inconsistent
use of good quality, credible
and relevant research sources
to support and develop topic
idea.
Demonstrates consistent
use of credible and relevant
research sources to support
and develop topic idea, but
these are not always
explicit or well developed.
Demonstrates consistent use of
high quality, credible and
relevant research sources to
support and develop topic ideas.
Consistently demonstrates
expert use of good quality,
credible and relevant
research sources to support
and develop appropriate
arguments and statements.
Shows evidence of research
and reading beyond the
assessment expectations.
Demonstrates expert use
of high quality, credible
and relevant research
sources that will support
and develop arguments.
Shows extensive evidence
of research and reading
well beyond the
assessment expectations.
Summarising resources
35
Limited understanding of
topic researched and
information presented does
not show any evidence of
evaluation and analysis of the
resources.
Summary is poorly written
with consistent grammatical
errors
Information is
communicated clearly with
sufficient evidence of
understanding of the
researched sources, and
information presented
shows a fair attempt of
providing evidence of
evaluation and analysis of
the resources.
Summary has minimal
grammatical errors.
Information is clearly
communicated, and there is a
good level of evidence in
understanding the researched
sources.
Information presented shows a
good level of evaluation and
analysis of the resources.
Summary has no grammatical
errors.
Information is consistently
communicated, and there is
a high level of
demonstrated evidence in
understanding the
researched sources.
Information presented
shows a high level of
evaluation and analysis of
the resources.
Summary has no
grammatical errors.
Information is consistently
communicated, and there is
expert use of demonstrated
evidence of understanding
the researched sources.
Information presented
shows an expert evaluation
and analysis of the
resources with some critical
thinking applied.
Summary has no
grammatical errors.BIZ101_Assessment 1_Digital Research_Module 2 Page 4 of 4
Assessment
Attributes
Fail
(Unacceptable)
(0-49%)
Pass
(Functional)
(50-64%)
Credit (Proficient)
(65-74%)
Distinction
(Advanced)
(75-84%)
High Distinction
(Exceptional)
(85-100%)
Referencing and
Reliability test
25
The five reliability tests have
not been applied to the
resources.
There are consistent mistakes
in using the APA style for
referencing.
The five reliability tests
have been applied to the
resources with some
explanation.
There are minimal mistakes
in using the APA style for
referencing.
A fair explanation for each of the
five reliability tests have been
applied to resources.
There are no mistakes in using
the APA style for referencing.
A good level of explanation
for each of the five
reliability tests have been
applied to resources.
There are no mistakes in
using the APA style for
referencing.
An expert level of
explanation for each of the
five reliability tests have
been applied to resources.
There are no mistakes in
using the APA style for
referencing.