Assessment Criteria Your diagnostic report will be assessed using a Marking Rubric according to the following criteria: • Thorough understanding of relevant concepts, principles, theories, tools and models used in identifying the issues in the case study and diagnosing their causes: 45% • Compelling expression of your evidence-based arguments: 30% • Clear flow of thought throughout the paper with a clear and succinct purpose described in the introduction and a clear and succinct summary of the causes of the issues: 10% • Critical analysis and integration of relevant academic insights from at least ten (10) academic journals: 10% • Appropriate in text referencing and reference list. Adherence to APA formatting: 5% • Report length 2000-words (±10%). Submissions that exceed 2200 words (reference list excluded) will be penalised at a rate of 1% per 100-words (or part thereof) of the nominated assessment value.