Assignment title: Information


Assignment: (2500 words) • write a formal business report on JB HI FI "Communication and E-Communication" strategies. • You will be required to perform academic research on the nominated company to identify and assess the effectiveness of its current "Communication and E Communication" strategies. Therefore your business report must include the following sections: - Title Page -Executive Summary -Brief Introduction and Background -Section 1: Synopsis of the key non-electronic communication methods and practices that the company uses to engage customers, suppliers, staff members and the public. -Section 2: Overview of the key electronic media and communication strategies used by the company, including websites, social media and electronic platforms. -Section 3: Perform a SWOT Analysis on the company's overall communication methods and practices, and describe your findings. -Section 4: Assess and compare the communication practices of the company's 2 main competitors - Section 5: Provide an assessment of your suggestions and recommendations for how the company can improve its communication -Conclusion - Reference List (10 – 15 references) -Appendix (if required) You are required to submit your assignment to Moodle as a single word or pdf document. Your submission must be received before the due time/date as indicated in the course description. Your submission may be checked for plagiarism by your lecturer. Students should also carefully read the section at the end of this document regarding plagiarism.