Assignment title: Information
Assessment
Assessment Type: Research Project – 2500 + 10% word report – individual assessment
Purpose: This assessment is designed to allow students to research current alternative theoretical
approaches in strategic management, and evaluate them in terms of suggested benefits, but also
Topic: Alternative Approaches to Strategic
Management
Task Details: Students are to research and identify three different approaches to Strategic Management,
and compare and contrast them, particular focussing on suggested benefits, implementation issues and
limitations.
Students should identify at least one organisation where each approach has been implemented, and
evaluate the success of the approach. Students should draw some supported conclusions as to the
viability of each approach, and present their research, analysis and conclusions in a professionally
presented report.
Research requirements Students need to support their analysis with support from the text and a
minimum of 10 suitable, reliable, current and academically acceptable sources – this should include at
least 4 academic journal articles. Students should demonstrate an understanding of the validity of other
sources and the information gained from them, e.g. the information found on a corporate website is
only like to present the positive elements. The articles in Section 2.6 above may be used if relevant, but
better research marks will be awarded to students who do their own independent relevant research.
Presentation: 3000 + 10% word report format – Word .doc or .docx
Title page, executive summary, table of contents, appropriate headings and sub-headings,
recommendations, reference list (Harvard – Anglia style), attachments if relevant. Single spaced, font
Times New Roman identify and explain their limitations. This assessment relates to Learning Outcomes a
and c.