Check for your company's approval. A brief profile is required for approval which was provided to you in Module 1. You cannot proceed without approval. You will find your approval in Module 1 Project CheckPoint Dropbox. • Decide on a new service and/or product that you would like to provide or assist your chosen company in implementing. • Provide a brief summary, one page or less, of the business idea/service that you would like to propose. • Provide a description of product/service idea, purpose, and proposed audience and benefits. List headings as outlined. • Review Chapters 1, 2 3, and 4. • Identify information in these chapters that can assist you in effectively communicating your ideas and developing a rapport with your audience.